Chapter 1045 [The debut is the peak, the stock price of a certain group crashed]
Ningzhou City, an ordinary family.
"It's connected, the review speed is so fast!" The man stared at the phone and said in surprise. There are four people in his family, including two children.
After a while, his wife also logged into the Today Youxian app with her mobile phone. When she clicked to enter the personal center, she said in surprise: "Oh my god, the balance is 25,294.5 yuan? Is it true?"
After the two people's accounts were connected as a family, their respective accounts showed the same amount of 25,294.5 yuan, and it also showed that today's subsidy balance of 69.3 yuan has not been used.
Because they are using digital renminbi, the reason is naturally that the young couple are also enjoying the Ningzhou pilot program and can receive a sum of money every month, all of which are distributed through digital renminbi.
Naturally, I chose digital RMB when registering for the Today Youxian app this time, because you can get an additional 15% discount on subsidies, while ordinary settlement can only enjoy 55% subsidies.
At the same time, the app reminds users to use it as soon as possible. After today, it will automatically reduce 69.3 yuan.
"There are quite a lot of merchants. Wife, isn't this the fruit shop we often visit? It's also sold on this app." The man scrolled through the list of Today's Youxian app. The content on it was very rich, including fresh meat.
Categories, fruits and vegetables, dairy products.
It includes tobacco and alcohol, but there are no subsidies for tobacco and alcohol products, but you can buy them here.
It can be used as a takeout app. For users who have ordered takeout on their mobile phones, they can instantly increase their sales by signing up.
Now a certain group and a certain person are so hungry that they can't sleep. If you start to make fresh food today, the takeout industry will also suffer a huge impact.
At the same time, Youxian's delivery riders have also been on the hot search list. Previously, when recruiting riders, the operations team required these employees not to leak contract information and signed a confidentiality agreement, just to get online at this moment.
heat.
Today’s delivery riders under Youxian are actually “employed employees” and have social security!
It became a hit as soon as it was exposed.
As the saying goes, there is no harm without comparison. All the delivery boys who saw this news couldn't sit still. This directly led to a large number of delivery boys wanting to jump to Today's Youxian. They are all delivery riders and there is a gap in salary.
But so obvious.
The project can be up and running quickly within one month of its establishment. Delivery riders do not require time-consuming training. 90% of the riders currently recruited have done takeout delivery and can start delivering immediately after being recruited.
…
At around 16:00 in the afternoon, somewhere in Ningzhou City, which is the company headquarters of Youxian Today.
I saw the gate of the headquarters slowly opening, and a large number of "Knights in Green Clothes" drove out of the company gate. There were also the company's team preparing to record a short video for promotion, including some reporters invited to take pictures.
This is the first order delivery of Today's Youxian in Ningzhou City. The app has announced it in the morning, and all orders will be delivered in the afternoon, and the first order will be directly discounted by 100 yuan.
Passers-by on the other side of the road were also attracted by this gesture and took out their mobile phones to take pictures. Some of the passers-by were engaged in outdoor live broadcasts. Many of them took money from Youxian and came here specifically to promote the live broadcasts.
The purpose of such a large-scale campaign is naturally to ignite Internet topics and increase the popularity, and the purpose is naturally to promote the Today Youxian app.
A man engaged in outdoor live broadcast pointed the camera at the delivery riders of Today's Youxian who were filing out across the road and said: "Brothers, I have a hunch that it won't be long before all over the country, in addition to the blue knights and yellow knights, the green knights will
It’s about to rise too.”
After these rider delivery personnel came out, they soon dispersed to various locations in Ningzhou City, entering some roadside department stores, supermarkets, vegetable markets, etc. Merchants that have already cooperated with the Today's Youxian platform are also ready today
.
Many orders received in the morning have been packed long ago and are waiting for riders to come and pick them up in the afternoon.
At the same time, the number of registered users of Today's Youxian is increasing rapidly. Not only in Ningzhou City, but also in other places across the country. Family connections. Although other cities have not yet launched operations, the app can be registered in advance.
The launch time is also stuck in the current epidemic environment. Everyone is having a hard time. Today's Youxian's strong subsidies allow some families with relatively low living costs to live for a year without having to spend extra on food.
Fee, this attraction is huge.
Although today's Youxian team has moved as fast as lightning, there are limits. Local cooperative merchants must be reviewed, riders must be recruited, and the office must take time to implement. It will take time to carry out this series of work.
…
The capital circle is a little confused now, especially the investors who have just taken over Tiansheng Venture Capital’s financing equity to withdraw from e-commerce and enter the community. At this moment, they feel that they have the word “big wrong” written on their heads.
The situation turned upside down overnight.
Is this how you, Lu Ming, play with you?
Don’t talk about martial ethics!
No one thought that "Today's Excellent Fresh" promoted by the foundation would engage in this kind of "coin-throwing operation." In the eyes of the investment community, this is an operation of throwing money, sending money, and issuing money.
How does this work?
Even the big manufacturers were confused and offered a subsidy of 100 billion a year. This slogan made all the players in the industry tremble when they saw it.
If it were another company, just fast forward to report false advertising, but the backer behind Youxian today is Tiansheng Capital and Lu Ming, and he can really spend so much money.
No kidding.
Competing with Lu Ming's ability to compete for money? All major Internet companies have to say bother you!
It can be said that the capital that has entered the market is very uncomfortable now. A lot of money has been invested. What will happen next when Today's Youxian suddenly emerges?
Should I bite the bullet and continue to work, continue to burn money and compete with today's Youxian's ability to compete for money, or should I accept the failure of the money I invested earlier, terminate the subsequent investment and admit the loss? No matter which choice... it hurts!
As for some capital that planned to enter the market but did not, seeing Youxian's attitude today is definitely an epic decision to persuade them to quit.
…
At around 11 o'clock in the morning the next day, the Youxian team made a high-profile announcement today, including the user data registered on the first day of the app's launch. Capital investors and heroes from all walks of life immediately came forward to watch.
According to announcement data, the number of user registrations nationwide on the first day of the Youxian app's launch reached 7.82 million, of which 1.5 million were households with families of three or more.
Hot item!
The rhythm of the debut is the peak!
Everyone realized that an epic hit app was born, with 7.82 million user registrations in one day. This data is absolutely nuclear bomb level, and it has blown away all players in the community group buying field.
Such a terrifying surge rate is understandable due to the huge momentum on the first day of launch. Let’s be conservative. After that, the average number of new user registrations per day will be 1 million. The number of users will increase by 30 million in that month, which will directly exceed 100 million in a year!
Any app with hundreds of millions of users is without exception a super application with huge influence.
Is this the power of 100 billion subsidies a year?
At the same time, not long after Youxian announced its first-day user registrations today, the share price of a certain group of food delivery stocks listed on the H-share market next door suddenly crashed, plunging by more than -17% during the session.
The capital market's sense of smell and reaction are the fastest and most real.
Today Youxian, which suddenly emerged in the middle, continues to develop with this momentum, and its impact will not only be on the most direct community group buying, but also on the food delivery industry.
No one can guarantee that the number of users of Youxian will increase in the future and the scale of the platform will be established. Adding a takeout delivery business will definitely have a severe impact on the existing takeout industry structure.
The most important thing is that Today’s Youxian platform has begun to encroach on the takeout business, such as providing delivery services for some non-subsidized daily commodities.
The subsidy of 100 billion is really scary. A certain factory previously shouted the slogan of 1 billion subsidy. In the face of the subsidy intensity of Youxian today, it is a complete younger brother!
And it’s at the level of 100 billion a year. Any competitor will feel numb after seeing it, and they will have the urge to lie flat on the spot. The opponent’s tactics are too simple and unpretentious, and they will directly let you take the move.
All the courage is gone.
Obviously, the logic of a certain group's future expectations is about to be broken, and it faces the danger of revaluation. Originally, a certain group has already started to make money, started to increase prices, and is ready to harvest...
Today, Youxian suddenly came in to disrupt the situation. Will it continue to burn money?
It doesn't matter if you burn money, the question is whether you can burn it enough? All investors have a question mark on this point!
And when everyone recalled Lu Ming's personal social updates some time ago, he bluntly stated that he would transfer the 30 million Tiansheng stocks held under his name to the Science and People's Livelihood Foundation for free. The current market value of these 30 million is 9 trillion.
.
My scalp is numb...
Competing with Lu Ming's money-making ability is simply asking for death!
Thinking of this, investors silently choose to sell the stocks of a certain group. They run away because they are afraid that a certain group will be hit by dimensionality reduction. That is the rhythm of Davis's double kill. If you run slower, you will not be able to get your pants back.