Chapter 1587 This company does not conform to the spirit of Tenda at all
Friday, June 7th.
Magic City, Boqun Media.
"Mr. Wu, please come quickly!"
"We were simply looking forward to the stars and the moon, and finally you are here!"
"You came from Tengda and brought us light and hope. From now on, I can rest assured that Boqun Media will be in your hands. Please be sure to lead us out of the haze and clear the clouds to see the sun!"
Wei Jinghui welcomed Wu Bin into the company very cordially. He kept letting out rainbow farts, but the smile on his face was half genuine.
Wu Bin looked at him and felt that Mr. Wei's expression was a bit exaggerated.
In fact, Wei Jinghui did not expect that he would be successfully selected not long after he signed up for the Tenda cooperation program!
I originally planned to play double act with the Anti-Tengda Alliance and try to be selected within three rounds, but unexpectedly, I was selected in the first round!
I have to say, this is really good luck!
Nie Yunsheng was also very happy when he heard that Wei Jinghui had been selected, and repeatedly told him to eat well and serve the uncle from Tengda, and let him do whatever he wanted!
The more Wu Bin tortures Boqun Media, the more miserable the failure will be, and the more bullets the anti-Tengda alliance will have in its hands.
What we want is the destruction of the Tengda myth!
It doesn't matter how miserable Boqun Media is. As long as the Anti-Tengda Alliance gets what they want, a random infusion of funds can bring Boqun Media back to life, and even live better than before.
So Wei Jinghui is already prepared!
Wu Bin was not prepared, because in Tenda Group, he was just a transparent person in the human resources department, and he was usually only responsible for Tenda recruitment examinations.
This is the first time that I have been called Mr. Wu.
"Mr. Wei, you don't have to be polite. I'm just an ordinary employee of Tengda. I'm here on official business."
"I don't feel comfortable calling you Mr. Wu. You should just call me by my name."
Wei Jinghui said: "How can that be done? It's so disrespectful!"
"Otherwise, I will call you Mr. Wu Bin."
Wu Bin was a little helpless: "Okay, Mr. Wei, you can call me whatever you want!"
When he came this time, he felt a little uneasy. After all, he didn't know anything about self-media. If it was changed to Boqun Media, wouldn't everyone be watching Tengda's joke?
Although Wu Bin was sent here at the decision of President Pei, no one will think that President Pei has misappointed people. They will only think that Wu Bin is too weak to hold up the wall.
This is absolutely unacceptable!
The two exchanged pleasantries for a few words, and Wu Bin said: "Let's get straight to the point, Mr. Wei, please briefly talk about our company's operations, including various businesses. The more basic the better, the more detailed the better!"
"To be honest, I don't know much about self-media work, so I still need to study it carefully first."
Wei Jinghui was stunned at first, and then he was delighted!
When the confirmation list was announced, he only knew that the person who came was named Wu Bin, but what kind of job did Wu Bin do at Tenda before? Which department he was in and what his professional background was? Wei Jinghui had no idea at all.
Now listening to Wu Bin, it seems that he is not a professional!
Because self-media is actually not complicated. It is nothing more than earning popularity, raising fans, working hard to cultivate private domain traffic, and then converting the traffic into real income through a series of methods such as advertising monetization.
This thing has a set of internal rules and gameplay, but if you want to say it is profound, it is definitely not something you can talk about!
It stands to reason that there should be many people at Tengda who know this, but they just sent a layman.
Should I say that Mr. Pei is overconfident, or that he doesn't have enough manpower, so he has to make up his mind?
But this is good, it will help Wei Jinghui achieve his goal!
Wei Jinghui put away the half-serious smile on his face and replaced it with a 100% genuine smile. He led Wu Bin around the office area and introduced the entire company's operating model in detail.
It’s actually not complicated to say. Boqun Media’s business is mainly divided into two parts. The first part is a dedicated team responsible for some popular science accounts and short video accounts on the Internet. Some of these contents are in the form of text, and some are in the form of short videos.
But the content is pretty much the same.
Most of the content is sourced by sending dedicated personnel to clean the manuscripts from the Internet. A small number of high-quality accounts will have a dedicated editorial team to write original content.
The former is mainly for momentum, while the latter is to seize some contradictory hot issues and find ways to create heat through some eye-catching titles and sensational content!
In addition, Boqun Media has also signed contracts with some anchors and video authors to carry out packaging operations and personal brand building for them.
The entire Boqun Media has dozens of different accounts, large and small, and some accounts have reached one million followers or even higher.
These top accounts are the main source of making money and are run by the best teams.
Most of the remaining accounts are small accounts with relatively few fans. A team may operate more than a dozen accounts and are constantly growing. Whether such an account can be successful depends entirely on luck.
However, as long as an account suddenly explodes and gains a large number of fans, it can be handed over to a dedicated team for refined operations, and the income from such an account can recoup all the previous costs of maintaining so many accounts.
Wu Bin listened carefully and did not interrupt.
He followed an account of Boqun Media called "Boqunzhi" on his mobile phone, then clicked on it and read the articles posted on it.
Just the title of the article made Wu Bin frown slightly, feeling it was very eye-catching!
This article has 100,000+ clicks, but this 100,000+ traffic was attracted by Wu Bin in the most shameless way!
Alarmist, eye-catching headlines, content that creates contradictions and exaggerates facts, coupled with deliberate selection of provocative comments to create opposition and heat...
In short, the elements of popular articles account for almost all of them. But in summary, it can be summed up in one sentence: It is very inconsistent with the spirit of Tengda!
Wu Bin even had the idea of slapping his butt on the spot and leaving!
Such a company is obviously incompatible with the thinking of Tenda Group, and they don't even sit together. How can this be changed?
Wu Bin even wondered what the purpose of such a company was to participate in Tenda's cooperation plan?
But then he thought about it and realized it was here.
Since you are a Tengda person, how can you be persuaded to quit over such a trivial matter?
What's more, this mission was arranged by Mr. Pei himself. If he just walked away like this, he would be living up to Mr. Pei's expectations!
Wu Bin felt that Mr. Pei must have sent him to personally reform it because the company lacked the spirit of Tengda.
Time is tight and the task is heavy!
The places with the deepest darkness are naturally the places that need the most light!
Thinking of this, Wu Bin calmed down, nodded and said to Wei Jinghui: "Your work should continue as usual. I need to analyze your situation and come up with a comprehensive rectification plan in two days."
Of course Wei Jinghui wanted it: "Then thank you Mr. Wu Bin for your hard work!"
Obviously, Wu Bin does not know the operating model of Boqun Media.
Wei Jinghui felt that his plan was solidified!
Whether Wu Bin makes drastic and forced changes, causing Boqun Media to fall into turmoil, or whether he makes small repairs and repairs cautiously, the final result will probably not be good. The Anti-Tengda Alliance will have something to say by then!