In Jiafeng Electronics Factory, in the chairman's office, the desk was filled with drawings. Several construction engineers looked at them carefully and nodded after half an hour.
"It will be officially produced tomorrow. The assembly line does not need to be debugged. The standard is basically last year's technology. If it is a new standard this year, it will take more than half a month to debug."
"Then produce it as soon as possible and keep the drawings well!" Lu Feng ordered.
Everyone stood up and left. Zhang Fengxia watched them leave and said, "Is it ready for production? Our sales channels haven't been opened yet."
"Isn't this city's business open?"
"But it's just this city, there are several agents in the counties below!" Zhang Fengxia said.
"That's enough. Let's take over one place first and set an example for other places." Lu Feng picked up the intercom phone on the table and was about to press the phone number. Suddenly he realized that he didn't know the intercom number here and asked: "Marketing Department,
What’s the phone number of the Commercial Office?”
"Nine and Seventeen!"
Lu Feng pressed No. 9 and said, "Ask your manager to go to the chairman's office and ask him to bring the local market research report."
After hanging up the phone, he called No. 17 again. After giving instructions, Lu Feng raised his head and asked, "I'll be here soon. Let's have a simple meeting. Cost is a big issue. If you want to win the price war, you must integrate the industrial chain."
You have the pricing power in your hands, what other problems do you have?”
"How to deal with that Mr. Zhu?"
"Mr. Zhu?" Lu Feng raised his head and said in confusion: "What Mr. Zhu?"
"This is Zhu Lidong who came to see you, have you forgotten?"
Lu Feng patted his head with his hands. He had been so busy these past few days that he had forgotten about him and asked, "Is he here?"
"Yes, I arranged it in the hotel, and you called me this morning to ask if you were back?"
"Then meet him in the afternoon and ask him to join the company as soon as possible. At the same time, regarding the management's shareholding, we will draw up a contract in the afternoon and start implementing it in the next two days."
As Lu Feng was talking, someone knocked on the door.
"Come in!"
"A man and a woman walked in. The boy was in his mid-30s and had a crew cut, which gave him a sense of stability. The woman was in her forties, tall, strong, and had long hair."
"Hello, Mr. Lu! Hello, Mr. Zhang."
"You two, sit down." Lu Feng looked at the two of them a little confused and asked, "Who is in charge of the business department?"
"Zhao Li, Manager Zhao." Zhang Fengxia said hurriedly.
If it weren't for the fact that Lu Feng had something in his stomach from the last meeting, Manager Zhao would definitely have thought that this was a second-generation ancestor who had descended to earth.
"The suppliers' prices are very high. The copper, tin, aluminum, and raw materials for electronic tubes we purchase are about 10% higher than those of other companies."
"Mr. Lu, the quantity we want is not large, and they won't let us know the price. This is what I negotiated with the bosses. Also, Mr. Hong's price is high. He told me that he is your friend." Zhao
What's wrong with the manager?
"What's wrong with my friend? Have you really been a purchaser?" Lu Feng stared at her and tilted the table with her hands, making a clanging sound, and shouted: "Don't talk about my friend, even my biological father is here. You can't
Understand? If he says anything more, you just tell me to go through the process, and you push it to me, and I push it to you, isn’t it the end of the matter? "
"Yes, yes!" Manager Zhao nodded repeatedly.
"The price of raw materials must be reduced, let's talk about 20%, and the quality cannot be changed. You can do it this way, sign a large number of contracts, such as buying the same quantity as other factories, but you can't bring it all at once, and the money will be given in stages.
, take the contract in exchange for price.”
"Twenty percent is a hard target. If you can't do it, just resign!" Lu Feng gave the final approval and said, "I only care about the results. I don't care whether your methods are dirty or the process is unsightly."
Manager Zhao nodded and stopped talking. Her face looked a little ugly. It was obvious that this matter was difficult for her.
"There is also the marketing department. All the sales terminals in this city have been opened in the past three days. This city is all about transportation of finished products. The service is better. It has become an instant hit. What is the current situation of the local market?"
"There are now more than a dozen brands in this city. The most popular is the 29-inch color TV, commonly known as a large color TV. The price is around 5,000 yuan. According to incomplete statistics, the daily sales volume should be around 10,000 units.
And it’s still rising. Sales have continued to rise from 3,000 units per day last year, and sales are indeed booming.”
Ten thousand units per day!
Lu Feng felt that this number was not much at all for a city with such a large population as Suzhou, so he set a small goal first and sold out all the TV brands in the city within a month.
"In a few days, a new president will be in charge of the market. I hope you will cooperate well. My request is that within one month, our brand sales in the local market will account for more than 50%. At the same time, we must expand our external market.
Transportation costs and losses are minimized.”
Lu Feng sighed. He was also very helpless about the current traffic and road system. He said: "If you can take waterways, try to start from waterways. For example, in cities and provinces near the sea such as Tianjin and Shandong, give priority to waterways, and then use these cities as points to travel towards the sea.
Spread around, occupy the market, and reduce costs first!"
"OK!"
Everyone present could tell that Lu Feng was now preparing for a vigorous price war and was trying to keep costs down at all costs.
Looking at the price list bit by bit, the final calculated cost is 3,1045 yuan and 70 cents. After adding the dealer's commission, the terminal selling price can be effectively controlled within 3,500 yuan.
There is actually a 10% profit in this, which is very feasible.
It was almost noon after the discussion. Lu Feng stood up and said, "Book a hotel. You call Zhu Lidong and ask him to come out."
"Mr. Lu, isn't the profit of 10% too low?" Zhang Fengxia said worriedly: "The profits of other manufacturers are between 20 and 30."
"It's good if you can make a profit. If you don't want to make money, you just want to serve the people." Lu Feng put the folder aside and said.
"You just want to beat the market with low prices, but market economics..."
"Stop! Put your "Market Economics" back in your schoolbag. I'm a fool. I don't believe in that. If you want to reorganize the market, you must defeat the market. Only when it collapses can we integrate!" Lu Feng pushed his chair back.
He pushed and said: "Let's go eat!"
In the hotel private room, Lu Feng looked at Zhu Lidong standing at the door with a smile on his face, and waved: "Come in quickly, I'm sorry, I'm so busy, I almost forgot about you, sit down!"
"Are you about to give birth? Are you so busy?"
"That's right!" Lu Feng put the menu in front of him and said, "The product has been finalized. We are short of capable people in terms of market expansion, so you are the only one left."
"Really? Let me take a look at the product!"
"Eat first, don't be in a hurry. Since you've followed me, I can't let you suffer. I'll sign an equity contract before joining the company and give you three million shares first!"
"I haven't done anything. Isn't that embarrassing?" Zhu Lidong said shyly.
"It doesn't matter, your original salary has doubled now!" Lu Feng looked at him and said with a smile, "Which one of us will follow the other?"
Everything on the scene was so natural. He was laughing and talking about the future. Zhu Lidong felt more at ease than ever before, as if all his talents would be put to use immediately.
In the afternoon, Zhang Fengxia took Zhu Lidong to various departments to meet people and introduce each other. The next day, red silk was hung at the entrance of the factory and a red carpet was laid. It was particularly festive. At the same time, the mayor and the tax bureau were invited.
, the Industrial and Commercial Bureau and Huang Youwei.
All major TV stations in the city came, and several of the most important official newspapers also came.
At nine o'clock in the morning, the wind was bright and sunny, and the host walked up to the stage set up with snacks and said affectionately: "Today is an auspicious day. It is a big day for Jiafeng Electronic Technology to officially produce. Jiafeng Electronics is a key enterprise in our city. Thank you all."
The leaders’ attention and working day and night to help us overcome the difficulties are a blessing to Jiafeng Electronic Technology and the people!”
There was thunderous applause.
"Next, let us use warm applause to welcome Secretary Huang's important speech and announce the official start of the ribbon-cutting!"
Huang Youwei stepped onto the stage, looked at the camera with a face full of confidence, and said: "Um... um... hello everyone!"
"Okay! Applause!"
"well said!"
There was a roar of applause. Lu Feng was so thick-skinned that he blushed when the leaders next to him clapped their hands and applauded him. He is a businessman after all.
"The site occupied by Jiafeng Electronic Technology was the original key engineering electronics factory. Some people have been saying that our place is not suitable for high technology. Now that Jiafeng has officially started production, the rumors have been put to rest. In the final analysis, it is a human problem.
, some people have scared away good companies. When they hear about the investment invitation, the first thing they think of is something fishy, that is, an unofficial appointment!"
Huang Youwei looked around and said: "Jiafeng Electronic Technology is a very good example. Although it is not attracting investment and has no policy tilt, it is still self-reliant and self-reliant. Today it is officially put into production. I announce!!! The ribbon-cutting begins!!!"
The band waiting at the scene immediately started playing music. Miss Yi walked onto the stage with a smile on her face. Lu Feng also clapped his hands and walked up. Each person held a pair of scissors in his hand and cut in front of the camera.
The whole audience burst into applause again.
"Next, I would like to invite the chairman of Jiafeng Electronic Technology, Mr. Lu Feng, to speak!"
Lu Feng took the microphone and said: "First of all, thank you all leaders for your care and support. This is my biggest motivation. Without you, Jiafeng Electronic Technology would not be what it is today. At the same time, I announce that Jiafeng Electronic Technology Co., Ltd.
Our first product, Wepuda TV, is officially offline today. Finally, I want to announce one thing, that is, Mr. Zhu Lidong has officially joined Jiafeng Electronic Technology as president and is responsible for all market matters."
The people at the scene just clapped their hands step by step, especially a man named Zhu Lidong. It didn't matter to them at all, and a few hours later, Lenovo would be furious!