"It's really crazy. Everyone is running to make animated movies."
After the press conference of "Crazy Alien", Li Qian and Ning Hao had a meal together. At the dinner table, they talked about the current animation craze in the industry.
"Really, you can make money by watching anything. There are not many good animated films in China. They make so many at once, so how can they have the confidence to do well."
Xu Zheng, who was speechless at the change of capital, complained so much that he continued to act like a monkey and didn't care anymore.
"They don't care whether they can do a good job or not. When the audience is full of confidence and expectations for Chinese comics, they just want to make a buck. Don't worry about the quality."
Li Qian shook his head. Except for a few who had a hot head, others did not follow the trend blindly.
For many investors, it doesn’t matter whether the animation is good or not, as long as it’s not too bad and can be deceived a little, and then use the audience’s enthusiasm for Chinese comics to make money.
As for the 5 billion box office of "Nezha", no one with a sound mind would accept this fantasy.
Of course, some people, such as Penguin, have contacted Hollywood, and the "Er Lang Shen" produced by combining Chinese and Western elements probably has this ambition.
"I heard that for "Er Lang Shen", Penguin plans to use the appearance of the current popular traffic as the prototype."
Ning Hao shook his head, "I also want to make money from the fans, so why not find a popular idol to dub the voice!"
Xu Zheng laughed, "It's such a shame. They have to hire voice actors to film their own movies. How can they be capable of dubbing animated characters?"
Ning Hao was slightly stunned, too.
"Today's TV dramas only sound like the voices of those voice actors, and I don't know how the audience can tell them apart."
This is what the audience complains about now. They watch so many TV series every year and they all have the voices of those few people. It’s so hard to tell which character is speaking even if you close your eyes.
"Fortunately, the film market has not been so severely affected. At least the actors' real performances are guaranteed, and no dubbing is used." Huang Bo said somewhat thankfully.
Li Qian laughed and said, "It's hard to tell. I was chatting with Wu Siyuan a few days ago about Penguin's "Zhu Xian" and I heard him say that when several Xiangjiang directors gathered together, Cheng Xiaodong was complaining about the actors' lack of even the most basic skills.
None of them. None of the sound stages were up to standard. He was almost bored to death during the filming. He probably had to find someone to do the dubbing in post-production.
With the current thinking and style of Penguin, it is definitely in the direction of traffic. Most of these traffic stars do not even have the basic skills of an actor. If they do, they are not good enough. If they appear on the big screen on a large scale, they may be dubbing.
There will be more and more movies.”
Original sound is the most basic requirement for a movie in China.
It's the same all over the world. Even in other countries, most of the TV series are original.
The voice is part of the performance. If dubbing is used, the character is no longer the same person.
Moreover, for the audience, watching movies is nothing more than watching with their eyes and listening with their ears. Sound is not half as important, but not much different.
Various film festivals around the world basically have express requirements that people cannot participate in the awards unless there is a reason. Even if there are no regulations, most of them acquiesce, but they just don't write it out.
As for TV dramas, to be honest, voice is far more important than acting. Excellent dubbing can cover up all kinds of poor acting skills. Without dubbing, many TV dramas with high ratings and high broadcast volume would be unwatchable.
Xu Zheng clapped his hands and said, "That's it. Maybe the movies will start to cut out the pictures in the future."
Ning Hao shook his head, "Who knows, I hope there won't be such a day."
"It's not that serious, it won't reach the point of cutting out pictures."
Li Qian smiled and said, "If you want to cut out pictures on the big screen so that they are not so obvious, the requirements for special effects are not the smallest, and the cost goes up quickly."
Cutting out pictures is very common all over the world. It will be cut out in almost any movie, but it is not this cutout that people criticize.
Generally speaking, it refers to Yang Ying's approach that is almost like a P-picture in "Lonely Beauty Don't Admire Yourself".
The whole person is similar to the one in P. You can see it clearly in TV dramas. On such a big screen, even a blind person can see through it.
No matter how degenerate the film industry is, it will never reach this level and the audience will not be able to accept it.
As for P's seamlessness, the cost would be too high. Instead of spending this money, the producers would definitely choose to let the actors actually appear in the scene.
After chatting for a while about the current bad situation in the industry, the more we talked about it, the worse it got.
"I'm afraid there is no lower limit anymore. Our country just has a lot of people. As long as capital can fool enough people into accepting it, there is nothing they can't do."
Ning Hao took a sip of liquor and looked helpless, "It took more than ten years to fully cultivate and mature the market. If it is just ruined by capital, the hard work of several generations will be in vain!"
"Yes, starting from the generation of Ma Xiaogang and Zhang Yimou, from the 50s to the 80s, the past twenty years have been the struggle of three generations."
Li Qian was also sighing. In any case, Ma Xiaogang's contribution to market commercialization is indelible.
After the glory of the 1980s, the mainland film market fell into decline in the 1990s, and countless cinemas closed down, closed down, or were used for other purposes.
Starting in 1997, Ma Xiaogang made three New Year comedies in three years, which cheered up the market a little.
Then came the success of "Crouching Tiger, Hidden Dragon", which inspired Zhang Yimou to shoot "Hero", thus starting the blockbuster era, and the mainland market began to take off.
They are all born in the 1950s. Although the generations born in the 1960s rushed to the streets collectively, Xu Zheng, Ning Hao, and Wu Jing born in the 1970s, as well as Li Qian, Guo Fan, Su Lun, and Wen Muye born in the 1980s, are the whole four generations.
People.
After four generations of hard work, the mainland market can now be said to be fully mature.
I feel unwilling to let the capital go to Huo Huo like this.
I originally wanted to wish Ning Hao good luck in the filming of his new film, but ended up being drunk.
Li Qian had a drink with everyone and said with a smile, "It's just the beginning. So far, this model of capital has never been successful. We will try our best to stop it. It's not the time to be pessimistic yet. Besides, Optoelectronics has been doing our best."
If you just sit back and watch, you may not be able to intervene in the future."
"Yes, "Fortress" and "Zhu Xian" that Penguin is promoting with great fanfare have not been released yet," Ning Hao said.
Li Qian said, "When these two movies are released, Penguin will completely give up his idea. I will tell them with facts that the movie is ultimately chosen by the audience, and you cannot fool the audience in any way!"
"Yes, if you keep working on these two films, if they succeed casually, then why should we work so hard to make movies seriously!"
Even Xu Zheng, who only thinks about making money, doesn't want to see this happen. He worked hard and spent countless brain cells to conceive and shoot the movie. He finally made some money, but others just took the money casually.
If you make money, it will be very unpleasant.
In this regard, everyone who can make money standing up has the same opinion.
The filming of "Crazy Alien" has officially started. Xu Zheng will play a monkey on the set for a while, and then go to film his own "囧Mom".
In addition, Zhou Xingchi's "The New King of Comedy" has also started filming, and all three popular comedies have started production, and they are all together.
The film market is still lingering over the aftermath of "Nezha", and several newly-approved animation works are now quite popular.
One is Erlang Shen, one is Hua Mulan, and three are Nezha.
The characters in the three Nezha are all the same, which is tantamount to telling others directly that I am just here to follow the trend.
As for other movies, there are no popular ones.
Wanda has a comedy "Human Comedy" and "Charlotte" starring Qiu Ya and Dachun. It is an ordinary comedy, but this time there is no promotion of the original cast of "Charlotte" or anything like that.
"Hello Teacher" starring Yu Qian is a good film, with good box office and reputation.
Youth movies about campuses in the 1980s are not actually youth movies.
In addition, "Guan Yunchang" starring Donnie Yen a few years ago was re-released.
Re-screening is not a strange thing, but it is usually the classic movies from the past that are re-screened. For example, "Westward Journey" and "A Better Tomorrow" have been re-screened.
There are also films like "The Grandmaster" that have been re-released in 3D. However, the focus of this re-release is not that the game has been switched to 3D. The story structure has been greatly adjusted.
So much so that some fans said that the 3D version of this re-release should be called "The Grandmaster Official Edition", while the previous version was an immature version because it took too long to film and was forced by commercial pressure. "Flow to the market" "trial version".
Although it's just a joke among movie fans, the two films are indeed different.
As for "Guan Yunchang", let alone a classic, it can be said to be a bad movie.
There is no re-editing like "The Grandmaster", it is completely a re-screening of the original film.
The film crew also had an explanation for this.
It is said that the box office reputation of "Guan Yunchang" failed miserably after it was released that year. It is not that the movie is not good, but that the concept of this movie is too advanced. The audience eight years ago may not be able to accept the characters in it, but now they choose to release it again and enjoy it. There will naturally be more people.
The producer was right about one thing, the movie was indeed too ahead of its time.
Guan Yu doesn't have a beard, is he still a handsome man?
In addition to Liu Bei's two wives, he made up a third concubine, Qilan, who had never been married to him, and Guan Yu also fell in love with Qilan.
Love sister-in-law? Love Nima!
Anyone can love his sister-in-law, but only Guan Yu cannot do this, it is simply anti-human.
As for the numerous other shortcomings, I won’t talk about it.
This is not called advanced concepts, this is challenging the audience's bottom line.
It was re-screened, and of course it was scolded by the audience again.
By the way, I mentioned "The Promise".
When "The Promise" failed miserably, Cheng Kaige said that it would take ten years for this movie to be understood.
The same statement made by the film crew of "Guan Yunchang" was that it was too advanced and could not be understood before.
With the comparison of "Guan Yunchang", many viewers also praised "The Promise". Sure enough, they understood it ten years later, and it was like a great prophet.
Cheng Kaige probably never dreamed that "The Promise" would one day be praised, but it only won when it was worse than others, so he probably wouldn't be happy.
The next gap between the Spring Festival schedule and the summer schedule is dominated by imported films. It has been like this for more than ten years.
After "Avengers 4" was released, movie tickets in China were even priced at a few hundred yuan, and the most outrageous ones were in the thousands.
The total pre-sale is 500 million, and the spot sales exceeded 100 million, which is just crazy.
In the end, the total box office also crossed the 4 billion mark, setting a box office record for imported films.
Although Marvel said there will be a fifth movie, it is said to be a brand new team.
It can also be regarded as the conclusion of this series, the end of an era. In the first generation of Avengers, the dead, the disabled, the disabled, the retired, the American team gave the shield to Falcon, and the passing of Thor.
Gave it to Valkyrie, and Hawkeye retired.
Many Marvel fans chanted "My youth is over!"
Just like when "Warcraft" was released, a group of people's youth also ended
During this downturn in domestic films, there were not many decent domestic films released, and Li Qian didn't pay attention, being busy with his own affairs.
It's already May, and Optoelectronics has been receiving constant calls during this period, concerned about the three main theme movies "My Motherland and Me" and "The Loveliest Person".
Wu Jing has finished filming his unit of "The Loveliest Person", and everyone else is still filming. Xu Ke, the film about the Battle of Jincheng, is still filming.
The filming of "My Motherland and Me" has basically been completed, and there are still three units in post-production.
There are still five months until the National Day, and the leader has been calling me every three days to urge me.
Li Qian had no choice but to keep busy.
After all, after the filming is finished, Optoelectronics needs to organize people to look at it five or six times to review it. If there are no problems, it will organize various ministries and commissions to look at it again.
Make sure there are no problems, send it to the cabinet leaders, and screen it in Zhongnanhai.
After reviewing it one by one, it may not be completed within two or three months.
It's so troublesome, and everyone is frightened, as if this is not reviewing a movie, but testing a newly released grenade.
Even if it's a grenade, you don't need to check it so carefully, missiles are just about the same.
Li Qian could only work quickly with others to complete the film and send it to Optoelectronics for review.
After finishing "My Motherland and Me", Li Qian also went to the crews of "The Loveliest Person" and Xu Ke's place. He didn't want to be urged to do it again, so it would be easier to finish it as soon as possible.
They all seemed to have run away. After checking the progress, Li Qian flew back to the capital.
In addition to working on the post-production of "Flight of Destiny", my main focus is still on the post-production of "The Wandering Earth".
There are still two months left before the scheduled release date. Now Optoelectronics has issued new regulations. Movies that have not passed the review and obtained a screening license are prohibited from publicity, pre-sale, and theater scheduling.
Therefore, the post-production work must be completed one month in advance and the screening permit must be obtained.
Fortunately, the content of the movie did not involve any sensitive areas, and the unharmonious stuff was deleted when it was originally shot.
For a sci-fi blockbuster, if a pair of scissors comes from nowhere and the plot becomes incoherent, requiring reshoots or something, it will be a big trouble.
I have been busy with Guo Fan until June 2, when the editing of "The Wandering Earth" was finally completed.
Only the soundtrack and dubbing are left. This doesn't matter. Once the editing is done, it can be submitted for review.
After watching the finished film one last time in the company's screening room to make sure there were no problems, both Li Qian and Guo Fan breathed a sigh of relief.
"Boss, it's finally done!"
"Yes, it's ready to be released."
Li Qian waved his hand and gave orders to the company's senior executives and middle-level executives in the screening room.
""The Wandering Earth" was released in early July. Now all departments are mobilizing. Within three days, I want the entire Internet to know the news that the movie is about to be released. Within a week, it will become the hottest topic on the entire Internet!"