Section 155 is another sunny day (5)

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 Because the relationship between the UAE and Qatar is not harmonious, and it is not convenient for Mansour, as a senior member of the UAE royal family, to come to Qatar, so he sent his secretary. Ambassador Zhang said, because you did not know each other before, and you were worried about not being able to communicate with him before the transfer.

There are regulations on private contact between players, so I made a roundabout way to request a meeting through the Chinese Embassy in the United Arab Emirates.

When he received the call from the UAE Embassy, ​​Wang Ai had already boarded the plane, so he had no time to discuss it with Wang Ai, but he expected that Wang Ai would not refuse such contact, so he agreed on his behalf.

So the two parties had a brief chat in the reception room of the Chinese Embassy in Qatar. After asking, they found out that Mansour was so energetic in sending his secretary to ask Wang Ai for his phone number...

The two parties really couldn't talk in depth during their first contact, so the meeting simply lasted for half an hour.

"He originally wanted to give you jewelry, but I rejected it on your behalf." Ambassador Zhang smiled and said to Wang Ai after the other party left, "You won't blame me, right?"

"Is there still such a thing?" Wang Ai shook his head and smiled: "It's good for you to refuse. If you bring it up today, I will have to refuse it, and I will be unhappy."

"Why?" Ambassador Zhang asked with great interest.

"Are you going to test me?" Wang Ai chuckled: "First of all, I don't need the money. I'm not an ordinary star who can get things done by just giving me money. Giving me money like this is looking down on me. Secondly, my current status doesn't allow me to accept it casually."

Personal things, if they are souvenirs from ordinary fans or something like that, that’s fine. The richer the people, the less I can accept them casually. Is it short-handed to take things from people? What if someone comes to me for something I don’t want to do in the future?”

"Status? Superstar?" Ambassador Zhang asked curiously: "I always hear people talk about this. What does this thing look like?"

"To put it simply, it uses competitive value as its bones and commercial value as its flesh to form such a high-value brand that is dependent on natural people." Wang Ai thought about it: "Its main feature is that its bargaining power is very high, just like today's

In this kind of meeting, if I am an ordinary football star and people say I am the representative of the boss, then I must be polite, what if I end up eating from someone else in the future?"

Speaking of this, Wang Ai glanced at Ambassador Zhang and smiled: "Of course, on today's occasion, my identity is mainly a well-known Chinese athlete, and the other party is a representative of a foreign royal family. In a sense, I represent the country and

The people will not allow me to be humble."

Ambassador Zhang smiled: "Can you tell me more about super giants? I think this is of great research value."

"What?" Wang Ai said blankly.

"You are a famous volunteer in our diplomatic service. When we use you, we must consider your identity. If your status changes, we must also adjust accordingly to avoid wasting resources." Ambassador Zhang said: "This

In the past two years, the influence of the five major leagues has been expanding day by day. Our department is also paying attention to the phenomenon of superstars. Fortunately, we have one and are willing to support our work, so some experts are already studying it, but you still have to say it yourself.

Some are more accurate. After all, there are only three in the world, and there are some things that only you may know."

"Is that so?" Wang Ai nodded: "But I will have to retire in ten or eight years. I don't know when the next one will be, and research will be useless, right?"

"You won't help us after you retire?"

"How could it be?" Wang Ai shook his head: "The country needs me, and I don't have to say it anytime. But after I retire, I won't have this influence."

"Don't be modest, there are no outsiders today." Ambassador Zhang chuckled: "At least one thing we are sure of is that even if you retire, your influence will be unmatched by anyone, just like Maradona's example."

Wang Ai laughed: "Okay, well... Economic globalization, television broadcasting, and the Internet have improved communication capabilities by an order of magnitude, which has brought about the expansion of the economic territory. In this process, players have

The levels are gradually separated. Those who can play the main role are ordinary players, those who often have amazing performances on the court are considered stars, and the top 10 players in the world at the same position are almost considered superstars. There are too many main players in general, so the commercial value is average.

Usually, collective portrait rights are the main ones. They can only have certain commercial value in the city where they were born or played, and there are very few others. Stars have a deep impression on the public, so they can receive endorsements from some small brands or some big brands.

A low-level spokesperson. If a superstar can receive top endorsements from some medium-sized brands, the personal image rights are very valuable. As for the super giants... Anyway, if the gap in competitive value is 1, then the commercial value will be magnified.

To 10, or even more. Although the super giants are not the winners, they still have this trend."

Ambassador Zhang listened thoughtfully and then asked: "A super giant means being able to receive top endorsements? Really? Signing endorsement contracts with top companies in each industry?"

"Yes, a strong alliance." Wang Ai nodded: "Brands choose people, and people also choose brands. In fact, superstars start to choose. They are not as picky as football stars. Super giants are even more selective. Take me for example, because I

If you are a top player in the football industry, then I can only cooperate with top companies. This is a matter of face. Once you cooperate with a second-rate company, your style will be low in the eyes of the public, and your star status will be diluted.

"

"This is indeed a bit like consumers' recognition of brands, but what about clubs? I see that the representatives of Manchester City were very polite to you just now, not like ordinary bosses to workers."

Wang Ai laughed and pointed at his chest: "As the saying goes, a big shop can bully its customers, but we all know that a big customer can also bully the shop. Between me and Manchester City, now I am big and Manchester City is small."

"Oh?" Ambassador Zhang became even more interested: "Then if you go to Manchester City, can you still be the boss of Manchester City?"

"It depends on how you talk about it. There are hundreds of teams like Manchester City in the five major leagues, but there are only three stars like me. Let alone Manchester City, Bayern is not good. It has been 20 years since I went there. There has been no World Footballer.

." Speaking of this, Wang Ai shrugged: "Anyway, if he wants me to go, he doesn't just need to pay more."

"It's like if you're cooperating with a commercial brand, you still have to maintain a face?"

"That's one thing." Wang Ai nodded: "But the more important thing is that the foundation of Super Giant is the competitive value. Without competitive value, the commercial value will collapse. So you must have a certain performance level before you can consider whether to go, including

There must be a group of strong teammates, a capable head coach who can unite the team, and salary is the last word."

"I heard that there is also a question of portrait rights?"


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