045: Second meeting of the Crystal Palace Big Three

PreviousBack to directoryNext
 Tong Yi said, "Why are you looking at me?"

Baker was also curious.

Louisa said, "This new company that found me comes from China!"

Tong Yi understood this. It was obvious that this company was here for Tong Yi. No wonder Louisa would find him.

To be honest, there are not many sports equipment brands in China, and there are only a few famous ones.

Even Tong Yi probably already guessed which company it was.

Baker immediately asked, "Louisa, which company is it?"

Louisa didn't show off and said directly, "Li Ning!"

Tong Yi secretly said that it was indeed true.

However, in Tong Yi's impression, isn't the focus of Li-Ning Group on basketball? Why is it starting to enter football now?

Baker looked at Tong Yi, who immediately said, "Li Ning, I know, is a very famous sports brand in China. It was founded by the gymnastics prince of China, and it is now a very professional sports brand company. To be honest,

I am still very optimistic about their development prospects. However, as far as I know, their development focus should be on basketball. You know, our former world-class sports star in China was Yao Ming."

Baker and Louisa nodded slightly to express their understanding.

Louisa said, "But I think they are still very sincere, and the conditions they offer are pretty good."

Tong Yi understood. Louisa was a little moved. It seemed that she wanted to change the jersey sponsorship.

Tong Yi said, "Li Ning should be considered a very reliable company. I think there is no problem in cooperating with them. But now we have an agreement with jt sort..."

Baker also said "Yes!"

Louisa immediately said, "The most important thing is that the contract with jt sort was not signed by us, and it is still an initial agreement. It is only for this year. After this year is over, we can have more choices.

"

Tong Yi nodded slightly, if that was the case, it would work.

Tong Yi said directly, "Then wait until the end of this season and sign next year! Signing now is not very beneficial to us. After all, the price of sponsoring a British Championship team is completely different from sponsoring a Premier League team."

of."

It is true that the jersey sponsorship of the English Championship team is only about 1 million pounds a year. For a better one, the top level is only two to three million pounds a year, which cannot be higher. The Premier League teams are different. According to the Premier League

According to official statistics from the league, the jersey sponsorship cost of the 20 Premier League teams this season has exceeded 100 million pounds, and the average jersey sponsorship cost of each team has reached 7.4 million pounds.

At present, Premier League team jersey sponsorship is divided into jersey brand sponsorship, jersey chest advertising sponsorship and jersey cuff advertising sponsorship.

Before the start of the season, Manchester United and Nike
A new jersey sponsorship contract has been signed, which will provide Manchester United with an annual sponsorship fee of 38 million pounds. It is currently the most powerful jersey sponsorship in the Premier League.

The second is Liverpool. Just this year, Liverpool parted ways with their previous jersey sponsor Adidas when their contract expired. Liverpool just broke up with the United States.

The famous Chinese sports brand Warrior Sports has signed a new jersey brand sponsorship contract. Warrior Sports will give Liverpool 25 million pounds per year. Warrior Sports is the United States.

A subsidiary of the famous Chinese brand New Balance, it is very powerful.

The current jersey sponsorship of teams such as Chelsea and Arsenal is also around 20 million pounds.

It is said that Chelsea is currently negotiating a sponsorship contract with a new jersey brand sponsor, and it is said that Adidas came to the door.

In Tong Yi's memory, next year, Chelsea will sign a 10-year 300 million pound contract with Adidas, which means that Adidas will sponsor Chelsea with 30 million pounds every year.

Compared with these, the sponsorship fees given by JT Sort and Li Ning to Crystal Palace are really just a drop in the bucket.

Of course, the current Crystal Palace cannot compare with giants such as Manchester United, Liverpool and Chelsea. However, the jersey brand sponsorship of Premier League teams and Championship teams is not on the same level.

Therefore, Tong Yi hopes to wait until the end of this season before letting Louisa and Li Ning discuss cooperation.

Moreover, Tong Yi knows that in the future, this jersey sponsorship will be very profitable, and it will increase almost every year, to an unbelievable level.

In Tong Yi's later generations' memory, by 2018, when Barcelona signed a new contract with Nike, they would be able to receive 10.5 billion euros in sponsorship fees from Nike every year, and the Red Devils and Manchester United also changed their jersey sponsorship in 2017.

By becoming Adidas, they can also get 96 million euros per year from Adidas. Bayern Munich can also get 80 million euros per year from Adidas, and Chelsea can also get 66 million euros per year by signing with Nike.

Real Madrid signed a 10-year contract with Adidas this year, with an annual sponsorship fee of 40 million euros.

Yes, the cost of jersey brand sponsorship alone is so scary.

This does not include the advertising sponsorship on the chest of the jersey and the advertising sponsorship on the jersey cuffs.

At present, Manchester United has the highest number of chest advertisements on their Premier League jerseys. The current chest advertising sponsorship contract signed between Manchester United and Aon can receive 25 million euros per year. But Tong Yi knows that Manchester United has actually signed a contract with the United States



Chevrolet, a subsidiary of General Motors, has signed a new jersey chest advertising sponsorship contract. It is said that this contract can increase the annual

Enough to reach £47 million per year.

In Tong Yi's future memory, Manchester United's future advertising sponsorship costs with Chevrolet will reach an astonishing 71 million euros per year.

Now, Liverpool can also get 25 million euros per year from Standard Chartered Bank.

In later generations, Manchester United's sleeve advertising could also sell 10 million pounds a year.

Therefore, this shirt sponsorship is really the club's biggest deal, and Tong Yi naturally takes it very seriously. .??.

After Chelsea and Adidas also sign a 30 million pound annual jersey brand sponsorship contract next year, their Crystal Palace will be promoted to the Premier League. When they negotiate with JT Sort and Li Ning as a Premier League team, they will get more benefits.

A lot of sponsorship fees.

Moreover, they can also get more good jersey chest advertisements.

According to Tong Yi's later memories, when Crystal Palace signed a chest advertising contract with Wanbo in 2017, they were able to receive an annual sponsorship fee of 8 million pounds.

The future of the Premier League team is promising!

When he thought that in the future, relegated teams in the Premier League would be able to receive nearly 90 million pounds in TV broadcast revenue every year, Tong Yi became even more enthusiastic about qualifications for the Premier League.

This season, he will definitely lead Crystal Palace to promotion to the Premier League.

Both Baker and Louisa were very surprised and looked up at Tong Yi.

Is Tong Yi really that confident in leading Crystal Palace to promotion to the Premier League?

To be honest, Baker was not particularly suspicious. After all, he had already witnessed Tong Yi's magic when he was at 1860 Munich. Tong Yi was able to lead Munich 1860 to be promoted from the Bundesliga 2 when he debuted. Naturally, he also

Able to lead Crystal Palace to upgrade.

After all, Tong Yi is not an ordinary football coach. In the first three years of his career, Tong Yi can win the Bundesliga Championship, the Bundesliga Championship, the Europa League Championship, the German Super Cup Championship, the European Super Cup Championship and three

The astonishing results of the German Cup champions.

Baker feels that the probability of Tong Yi leading Crystal Palace to upgrade is very high.

However, Louisa still had some doubts.

After all, she has never worked with Tong Yi before, and her understanding of Tong Yi only comes from hearsay. She knows that Tong Yi is very capable, but it is still very difficult to upgrade to the Premier League.

She immediately asked, "Mr. Tong, are you really confident to lead Crystal Palace to upgrade?"

Tong Yi nodded very confidently and said, "Of course!"

Louisa stared at Tong Yi closely for a while, then nodded and said, "As long as you have such confidence, then I believe you! We will wait until the end of this season to talk to JT Sort and Li Ning."

,one
Our status as a Premier League team is enough for us to strive for more benefits."

Tong Yi also means the same thing.

Then, Tong Yi said, "We also need to pay attention to the advertising on the chest of the jersey. The sponsorship fees for Premier League teams are different from those for Championship teams."

Louisa nodded slightly and said, "I understand!"

This meeting was almost done here. Tong Yi and the others discussed the details in detail, and then the meeting ended.

When leaving, Tong Yi thought about it carefully. If Crystal Palace really promoted to the Premier League at the end of this season, it would be impossible for them to obtain jersey brand sponsorship and be on par with teams such as Manchester United, Liverpool and Chelsea. Naturally, it would not be possible.

It is possible to get tens of millions of sponsorships. But if it has the status of a Premier League team and the huge Chinese market behind Tong Yi, their Crystal Palace should get three to four million pounds in jersey brand sponsorship fees in the new season.

It is still very easy, and it is not impossible to even get five or six million pounds a year.

If we add one to two million pounds for shirt chest advertising and some cuff advertising, it is impossible to say that Crystal Palace will be able to earn around 10 million euros in revenue from jersey sponsorship in the new season.

Tong Yi is really very jealous.

It seems that I have to lead the Crystal Palace team to promotion this season.

Tong Yi couldn't help but raise his head and look into the distance, shouting loudly in his heart, "Premier League, our Crystal Palace is coming!"

Then, Tong Yi led the Crystal Palace players directly out of Croydon and went directly to Bristol. Bristol is in the southwest of England and is not very far from London. It is only 170 kilometers away. You can drive there.

It's only an hour or two.

However, in order to ensure that he could win this game, Tong Yi took the Crystal Palace players to Bristol one day in advance to welcome this game.

For this reason, Tong Yi was criticized by Baker.

Baker bluntly said that Tong Yi didn't care about logistics and didn't know his suffering. Bristol is so close to London, and the Crystal Palace players are in a hurry to go and back the same day, so why should they go a day early? Isn't this a waste of a day's food and accommodation expenses?

?These are all things that their logistics managers have to be busy with.

However, Tong Yi said that there was no way. He wanted to ensure that the Crystal Palace players were in good condition during the game. If they set out again on the day of the game, the fatigue of traveling and traveling would affect the game condition of the Crystal Palace players? In order to ensure victory

, Tong Yi naturally has to make complete preparations.

After hearing what Tong Yi said, Baker had nothing to say.

When Tong Yi first came to the away game, reporter Webster appeared in front of Tong Yi and interviewed Tong Yi. Facing Webster, Tong Yi said bluntly, "We only have one goal in this game.

Just get all three points!”


This chapter has been completed!
PreviousBack to directoryNext