After Wang Ai and Huang Xin initially discussed the countermeasures, Huang Xin reported it to Ai Xiaoqing, who was responsible for surpassing. This huge investment was not something Wang Ai had to say, but Wang Bin and Ai Xiaoqing had to nod. After a series of research
After it was determined that it was feasible, Beyond Here discussed it again with the Liaoning Football Association, and finally decided to make an announcement in May, that is, after the end of the A-A season.
On the one hand, they are all engaged in football. There are currently two A-level teams in Shide, which are also powerful in the football circle. If you can avoid provoking them, try not to provoke them. Why do you do things that don’t need to make enemies? So it’s okay to wait a little longer.
There are benefits for both sides. Otherwise, they just announced in January that they would spend 4 million to buy Sichuan Quanxing, and you announced in February that you would buy 500 million for Liaozu. Why would you offend people so much for no reason? Even if Wang Ai knew what Shide would be in the end.
As a result, this is not against Shide, but the rules of life and business. On the other hand, the Liaoning Football Association also has to consider the face of the Sichuan Football Association. Sichuan Football Association and Liaoning Football Association have a good relationship. The Sichuan Football Association sold Quanxing for 4 million.
, it just seems to be a loss on the surface, but the long-term plan can be said to ignore Fitch for the development of Sichuan Football.
Wang Ai knew that his family would definitely agree to this plan. After all, if Wang Ai hadn't stopped him, his family would have already set foot in the current high profits of real estate. Although building a football field is incomparable to real commercial real estate development,
But after all, it can be regarded as a real estate, and the business is guaranteed to make a profit without losing money. It doesn’t matter if the investment is larger.
On February 22, the sun was shining brightly. Wang Ai had a "triathlon" meal of Shanghai crab roe buns after class at noon, and strolled towards the training ground. With the Lion Stadium as the center, the main entrance faces east, which is Tubingen.
In the direction of the small town, there is a business district in front of the main entrance, and diagonally across from it is a three-star hotel. Behind the stadium, next to a large farmland, is the training ground, including one high-grade turf training ground and three general turf training grounds.
.In order to save money, high-end turf training fields are generally not open. Three training fields are enough for the first and second teams.
Passing by the business district, Wang Ai stopped involuntarily because he saw a fat gray-haired man named Kugel and his wife Meryl standing in a newly opened shop pointing money.
This is a souvenir shop for the Tubingen youth football team. Wang Ai thought of what Huang Xin said to himself in the first half of the season. In view of the obvious upgrading trend of the Tubingen youth and the very pleasing style of play, for Tubingen
The demand for souvenirs from Bingen youth is already very strong, and the originally piecemeal development work has been sped up.
Due to Kugel's great contribution to the Tübingen youth football team, the club would like to commend Kugel. Even though Kugel is not the team owner now, he is still the leader of the largest fans organization "Tübingen Forward".
As the first live commentator at Lions Stadium, he is extremely popular and serves as the communication channel between the club and the fans.
Therefore, the club wanted to create some benefits for Kugel in the area of souvenir sales. After summoning Kugel, they proposed two plans: One was to ask Kugel to directly join the club as the souvenir sales manager and receive salary and share.
The second is to authorize Kugel, allowing him to open the first souvenir shop of Tübingen Youth Football Club, and giving him the highest discount in the range.
Kugel went home and thought about it, and responded to the second option of the club. He did not want to actually join the club. After all, he was also the previous boss. It was okay to cheer for the current boss who performed well, but he really wanted to be managed by someone else.
After all, he felt uncomfortable all over. Besides, he now has a prestigious position among the fans. Old Kugel enjoyed this very much. This would bring a steady stream of customers to his business, but if he really wanted to join the club, he would have to go with
The fans distanced themselves.
At that time, Wang Ai simply designed a cooperation plan and then left it to Huang Xin. After all, she was the professional and had not taken care of it. Unexpectedly, this store had only recently opened.
"Hi, Kugel, how's business?" Wang Ai waved to say hello.
"Oh, hello, Wang. The business should be good, right? It hasn't officially opened yet anyway." Kugel and Meryl both stepped forward: "Wang, I think our souvenir varieties are still lacking. Look.
, now it’s our team flag, scarf, team uniform, and team emblem. There are only these four things, which are too few.”
Kugel pulled Wang Ai into this red, black and yellow souvenir store. These four items were produced by Huang Xin's commissioned domestic manufacturers. The prices are very low and the profit margins are large.
Seeing that there is only one store, Huang Xin has high hopes for it. For a truly successful football club, ticket revenue cannot exceed half, and the other half is for commercial development.
"Well, it's a little missing." Wang Ai nodded and said: "We still have to think about what to develop. Some things have not been designed yet. For example, team postcards, dolls, championship trophy replicas, backpacks, satchels, hats, toys, etc.
There are many options to choose from, but it depends on the commercial results. We can even launch our food, but it all depends on whether the fans recognize it and whether they are willing to consume it. If they are willing, we can gradually develop it."
Kugel shrugged: "I think our sales are definitely not bad. The commemorative jerseys after we won the double championship last year were sold out in one night."
"It's different Kugel." Wang Ai shook his head and said: "I heard Manager Huang say that those are our die-hard fans. Let alone the jerseys, they can rob them no matter what we sell, but their total number is limited."
I remember how many members there are in Tübingen Forward. Is it less than a thousand? How many of them will definitely consume our souvenirs? The total number of people is too small. The majority of our real consumers are our loyal customers.
Ordinary fans outside of fan organizations, and famous tourists. The commercial potential of this area is what determines the success or failure of our business development."
"Then I think it's good too." Kugel muttered and was pulled by Meryl to stop him from speaking.
Wang Ai walked into the store and looked around. The location of this store is the best one, facing the gate of the Lions Stadium. All the real estate here belongs to the club, so Kugel is renting the house.
It's just that the club has introduced a support system. Before the lessee makes a profit, it only charges very cheap rent to ensure the interests of the lessee. It will only collect the rent normally after it makes a profit. Of course, this has a certain time limit. The house is very large and deep.
There is a small warehouse in the back. Kugel has taken care of it very well these days. Although there are only four kinds of products, they are displayed in a dazzling way.
This chapter has been completed!