"Read" is an important feature of Penguin Letters.
As one of the two major products in today's mobile communications market, this is also a distinguishing feature that Penguin promotes at considerable length.
From its launch to the present, it has indeed had some complaints and negative reviews, otherwise the public relations department would not pay attention to this aspect of maintenance.
However, judging from the overall feedback, the vast majority of users can get used to it and even like it.
Ma Huateng's own feelings are not important, the feelings of the general office executives are not important, and the feelings of the R&D department are not important. The most important thing is the feedback from thousands of users.
However, there is a problem with the adjustment mechanism based on user feedback...
So how far does this result deviate?
Facts have proven that, regardless of whether you have read it or not, Penguin can rely on its own traffic to increase the number of software users to tens of millions. So, as long as you continue to increase the scale, this feature will not become a big problem.
But the premise of all this is that there is no Yike who is watching eagerly, and there is no Yixin launched by Yike.
Even now that Letters is lagging behind and catching up, we should pay more attention to user reputation.
"Ah? Mr. Xu wants to hear it? You can say this even more." Yi Ke said with a smile.
Zou Haisheng was silent for two seconds, and he lost his inclination to deal with the incoming mail function and said: "His big trick was shattered.
"It's okay if he doesn't, why is he calling you?" Zou Hai wondered.
Yi Ke said angrily: "Oh no, are they going to make up for the public relations expenses?"
Xiaojia's judgment on competition in the present and future has also deteriorated.
That's a bad smile.
That would be terrible!
Ma Huateng had no choice but to say: "Let him tell you.
"I'm afraid there won't be enough time for it to survive now." Ma Huateng said politely, "The pressure on Zou Hai is getting smaller and smaller, and it would be embarrassing to learn from someone running behind.
What is the attitude of a small number of users who wrote in to that function?
Xu Chenye smiled warmly and was about to hang up the phone, it was just expected.
When that function was finally taken offline, I didn't feel a bit strange about it, but after using it, I felt that it was very bad and saved communication costs. Is that an illusion?
Yi Ke heard the response and said regretfully: "Forget it, Xu always wanted to hear it, so he just said it."
Ma Huateng said with a smile: "You have already adjusted your bad attitude toward me, so you just want to ask me what I really think."
Xu Chenye thought about it: "Except for being worse than the letter, your diversion speed has not surpassed Fang Zhuo's.
When Xu Chenye saw this, he also listened, took the phone directly, and asked: "There is no public relations company doing the public relations for the letter, it's him again, right?"
"Just kidding, I did." Ma Huateng said with a smile, "I'll stimulate him."
As a user, no matter how you feel, you are only one person. Even if all Penguin employees are added together, there are far more than 34.69 million users.
Yi Ke held the phone in his hands and estimated that the special functions of the incoming mail would really need to be removed.
Although 34.69 million users sounds bad, active users are the real thing.
What I see is that decisions are now made based on 34.69 million, but based on other factors and competitors. Penguin is the communications overlord...
With Fang Zhuo taking a step back to distance Heming, these active users will coerce and fission into a giant Youba.
Yike smiled and joked: "Pony, that is a matter of stability. When you make products, you must be able to accept opinions with an open mind. If he comes over, you give him an inscription, and he takes it back and ponders it over."
Question..." Yike: "Who is he?"
Xu Chenye frowned and nodded, and directly asked QQ to transform. This was a complete victory to declare the letter. It was doubtful that it was a harmonious one, but it seemed to be becoming an increasingly urgent choice.
Ma Huateng guessed that Yi Ke had deleted his number and said patiently: "You are Zou Haisheng."
Will it cause a public opinion crisis?
Yi Ke repeated: "Who is he? You only talk to Pony.
Yi Ke explores a possibility: "Pony, it's just that Yi Xin has a competitive relationship with Penguin. No matter what he says, he thinks it will be Awai who is doing something from it?"
Gan, Yi Xin, who is watching with eager eyes, will definitely miss the opportunity to expand public opinion.
Before he finished speaking, the call was disconnected.
I asked curiously: "How did he find out?"
Could it be that even the so-called large-scale testing is not a thing at all?
Ma Huateng is actually relatively aggressive in retreating. I have already mentioned using QQ directly as a benchmark, but there is always some hope for users who have written in to catch up.
But now it's an option, they don't have to adapt to this different function.
Is "read" really that bad?
As a giant deeply involved in the domestic market, Yixin obviously has very weak ability to commit crimes.
Xu Chenye put away his phone in confusion.
CCTV will announce the bidding results in early November, which is not yet three months away, but if the company is sure to win the bid, we will have to wait a little longer. The Spring Festival Gala is still an excellent opportunity to catch up.
I had almost never seen body language like Pony's, and I was really surprised.
As soon as I said that, Zou Haisheng and Ma Huateng agreed to talk about it. Fang Zhuo has always been secretive about the proportion of active users but not public. If you know for sure, it cannot be used as an important reference.
Ma Huateng's bright karma suddenly burned from the outside of the heart to the outside of the brain...
"Pony, he said that the matter of the letter was really not bad at all.
I continued: "He said, if you call me, can I deny that it is my handiwork?"
I put on my phone and thought about Pony and Penguin in the distance, and realized that CCTV's bidding performance might really be a low point.
Go or stay?
However, the most paradoxical thing is that the "read" status of the letter is a result of hard work and micro-innovation, and is an imported product from TMD.
Yike sighed and said, "That's because when a gentleman changes his attitude, his culture will be great, but when an adult changes his appearance, he will obey you."
Zou Haisheng was thinking about how to reply, and finally pretended to hear the question.
"Then who knows? It's important now." Zou Haisheng shook his head and said, "You now understand that making products calmly and calmly are two completely different states."
Similarly, the letter also received bad reviews from the YMS software store.
I stood up from the table and walked around: "You did think that Yi Xin would do things like that, and do things like that after a long time. He said, then Fang Zhuo should have used the read function from the beginning to the end, right?
"
Beep beep beep, very slow to connect.
Xu Chenye was not in such a daze for a moment, and immediately said: "Yike, the phone has been called, what is he still talking about?"
Perhaps, let the user decide directly? Directly ask questions outside the software to decide whether to retain the function?
I was originally communicating with Zou Haisheng on Zhihu and Yike about penguin micro-innovation issues.
I was confused and helpless and said: "Zou Hai, he is really tired every day, so he just opened a public relations company to deal with you, right?"
The Internet is small, but tracking and tracking the evaluation of a piece of software is huge.
That would make Zou Haisheng right.
"Does he think that reading and doing it is a success?" Xu Chenye asked.
Xu Chenye: ""
"Hey, Mr. Fang, it's you." Ma Huateng greeted.
Xu Chenye wanted to talk about the situation, but suddenly he felt that everything he said was bad. The public relations company was the one who sent the letter! It was paid!
Xu Chenye responded with silence, intending to listen to the other person's opinions after hanging up the phone.
Zou Haisheng has spoken. I am torn between wanting Ma Huateng to fight and expecting me to fight.
"Yes, it's Mr. Fang after all." Ma Huateng said with a smile, "You haven't calmed down yet. Your opponent is Mr. Fang. Any situation can happen. It's just another one of my tricks. What do you want me to say?
The letter needs to be discussed. Since it is a competition, it is necessary to learn whether it is bad or not. Fang Zhuo is using that function, and you are not jumping in and out now.
At first, Fang Zhuo announced that he had withdrawn from large-scale testing and would launch the "read" function on a small scale. At this time, the YMS software store was full of bad reviews.
If that's the case, only Ah Wai on the market uses the read, but don't say that, Ah Wai's tone is quite suitable.
I thought for two seconds and said, "Mr. Fang called you."
"Is Mr. Xu here? Does Mr. Xu want to hear it?" Yi Keti lowered his voice.
I quickly said: "You always feel that 'read' means there is no room for survival."
It is precisely because there is no Fang Zhuo to wade through the water behind that Xu Yu’s letter to catch up on the mobile terminal has retreated from micro-innovation and promoted the "read" function.
Returning to reality, now it is not seven words, the matter is over...
Xu Chenye even felt that there was health that could not be concealed above those peaceful quarrels.
Messy thoughts were wandering around in my mind.
As the most active place for smartphones, the user reviews of the YMS software store have always been the benchmark for software products, and Weibo and Zhihu, among them, have never received extremely low-quality feedback.
Ma Huateng almost threw the phone away with trembling hands. Now he could see clearly.
I went straight to the core: "Yike, stop pretending, if they are Yixin!
"With all his methods, can he be called a gentleman?" Xu Chenye couldn't help but say, forget about other things.
During the National Day last year, Yixin was launched. At that time, there was a widely circulated saying on the Internet - "I didn't have a choice before, but now I have to choose Yixin."
The timing of Fang Zhuo's launch was too bad. He occupied the commanding low point during the small battle with 3Q. The public opinion was very small, and supplemented by Yixin's resources, Penguin was slow to seek success at that time.
Zou Haisheng sighed: "34.69 million." Xu Chenye was silent, which was too ugly.
I took a breath and said, "Mr. Fang, something happened to him.
As long as there is no choice, no matter whether you have read it or not, Penguin is confident that it will also produce a communication product on the mobile side, allowing users to adapt to themselves.
By then, Penguin will only have the first card of QQ.
Or just remove it silently?
"It depends on who you compare with." Yi Ke said, "In the early years, when Mr. Xu communicated with you on Zhihu, people said that compared with them, you were clean and pure, and he listened to the voice of the masses. See you?"
Even if you see it but don't reply, Xiaojia should be able to understand it clearly. You know what he has read, and he knows what you have read is a reply.
That function is very difficult to reproduce. I was too slow to learn it when I first wrote in. Fang Zhuo’s feedback was also very natural. I fully expected that there would be no traps.
"Pony, why does he say that the letter is lagging behind Fang Zhuo now?" Yi Ke threw out another sentence.
Ma Huateng also saw the circle of friends of the head Zou Hai, and he also believed that there would be an inflection point in competition.
"You want to call me. You will be pissed off if you talk to me." Zou Haisheng said very inexperienced.
Ma Huateng, who was listening in the audience, was speechless. Who is Kou?
Ma Huateng used that sentence as the beginning of the exchange. However, he did not get a response from the boss.
Zou Hai assessed the information on the phone and said simply: "If it can be done, why is he calling you now?"
Zou Haisheng took out his cell phone, looked through his address book, and dialed Zou Hai's number.
Someone from the public relations department must have discovered the problem. Is that "eighth party" just helping Penguin with paid public relations?
"Yes, you are too slow." Xu Chenye said, as he was well-known for his name, "But it's hard for you to be slow.
Yi Ke was joking: "Pony, just let him write the letter, Fang Zhuo is just doing bad things to himself.
I feel that there is a quarrel over this, and since Fang Zhuo is in the first position, whether the function is an important factor is to stick to the flow + learning strategy.
Looking back now, around the "YMS store, Weibo, Zhihu", the portals, forums, and various small brand app stores that spread further... I am afraid that they have all been publicized.
What made him smile even more was that he was indeed stimulated.
"Winner or loser, that decision does not have a certain cost, but the further you go, the lower the cost. Now is the time to stop the loss." Ma Huateng said seriously, "The situation in the letter is not very clear yet. In the first half of the year, the cost will be lower."
Time is of the essence, I’m sure you can replicate Fang Zhuo’s furious retreat at the Spring Festival Gala last year, and you can continue to fight, I’m sure you can...”
"Oh, so what? Do you need to tell me the number of users and active users of Fangzhuo?" Yi Ke asked, "Isn't 40 million letters a lot?"
Penguin, which is No. 1 in PC communications, can be No. 1 on mobile devices, but that is not a victory.
Xu Chenye returned to his office, took his mobile phone, clicked on the letter, and then clicked on a dialog box. He saw
Xu Chenye immediately sat up straight and moved his gaze: "What do I want to do again?"
Suddenly, he denied it in a disguised form of understatement.
Zou Haisheng repeated his question.
The General Office meeting has begun, and on the seventh day we will continue to discuss major and minor issues involving letters.
What I’m talking about is the content discussed by the general office later. Zou Haisheng thought for a long time and responded to Ma Huateng’s suggestion again: “At the beginning of November, CCTV will definitely lose, so you can promote QQ.
I added: "Are they going to remove the read function? Then you have to praise their product. Well, a successful product is too close to traffic and too far from users.
"If you directly use that function, what about the user habits that you haven't developed yet? Will you lose some users again?" Zou Haisheng said, "Yixin will definitely miss that opportunity.
I casually made the first suggestion: "We can only let QQ benchmark.
When Ma Huateng from Penguin Tigers left the office, he saw Pony staring at the ceiling quietly with his neck raised.
Step by step like this, the letter is not what it is today.
Ma Huateng wants to buy a ticket to Shanghai! He wants to buy it now!
"Which one is he talking about?" Yi Ke answered subconsciously, and then insisted, "You only talk to Pony, who does he think he is."
"You and Ming will roll out the function in batches." Ma Huateng said and planned, "What kind of questionnaire survey and market evaluation should you do now? Zou Hai did a bad job. Fang Zhuo is the one behind the game.
The benchmark of the Tao.”
That matter was actually the handiwork of Yixin's public relations department. What's more funny is that some of the people who were being publicized obviously knew it was right, but they just accepted it silently after receiving the two sums of money.
Looking back on things...
Xu Chenye answered the question: "Yike, even if Fang Zhuo uses all kinds of methods, the number of letters has not reached 40 million users.
Did the discussion at the General Office meeting yield a clear result?
"Public relations company? Letter?" Yi Ke asked cautiously, "Are you spreading negative news about the letter?"
Ma Huateng's attitude is very resolute. He just needs to make timely and accurate corrections. The enemy is so determined to help him protect him. He doesn't have anything bad to think about. If it is really so bad, why is Zou Hai used? If the advantages really outweigh the disadvantages, what about the person named Fang?
Is it next?
The letter and name of 34.69 million were successful, but that was not far from Penguin's requirements.
Could it be that your own home can boost your confidence?
Fang Zhuo uses an electronic red envelope to achieve the user's transition, and he will certainly be able to transition once he receives a letter...
Including Weibo,
Zou Haisheng said "hmm" and suddenly said: "When you heard Zou Hai's public relations today, you really didn't feel angry at all. On the contrary, you made Qi Zou Hai's mental state worse and worse."
There is a problem with Xiaojia's confidence in that product.
"Hi, Pony, so you said that it's useful to make white calls. There needs to be no dialogue mechanism between companies." Yi Ke greeted him and lowered his voice and shouted, "Mr. Xu, don't blame you, it was his Pony who
Pull you, oh yes, what did he just say?"
Xu Chenye was quiet for a few seconds before he came over urgently. I had absolutely no intention of questioning Yike today, but since Mr. Xu's call was connected and the person on the other end insisted on speaking on his own, I just settled on that matter.
Fang Zhuo, who originally had the leading number of users, said that our active user ratio is very low. How low is this!
This year's Spring Festival Gala, Penguin is increasingly determined to win. "Does he think Fang Zhuo is safe?" Xu Chenye said first.
I'm not at a loss.
Because the Penguin faced an opponent that time it was easy to trust, but unfortunately, the opponent chose an extremely tricky time to enter the game.
"Is it just their public relations?" Yi Ke Zhengyi said solemnly, "The bandits can go, and so can you.
Work recommendation: "Spoiler History: Starting from the Three Kingdoms"＞
This chapter has been completed!