038 Please start from Takata (4k)

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 From the end of the month to the beginning of November, many well-known Japanese companies secretly sold Olympus for heavy demand, internal strife revealed financial fraud, Sony's huge losses led to the resignation of its leader, and Takata airbags and Akebono brakes affected Japanese cars.

Manufacturers are launching recalls around the world and Kobe Steel is leading the trend of customer self-inspection. Toshiba's century-old suspected counterfeiting has not yet been resolved. Mitsubishi Electric and Kawasaki Heavy Industries are having problems again. At the same time, the world-renowned Panasonic and Sony are competing for the title of No. 1 loss maker.

Oh, yes, there are also reports of Kobayashi Chemical Japan's abnormal situation happening one after another, with its own executives jumping out to expose fraud. The faces of executives bowing and apologizing are constantly refreshing the media pages, and a series of class-action lawsuits have been filed around the world.

If it weren't for the plummeting stock prices of major companies, the evaporation of hundreds of millions of dollars in market value, and the plunge of the Japanese stock market, this would be like a performance art from the Japanese business field.

European and American public opinion was dumbfounded, Chinese public opinion was dumbfounded, including Japan's own public opinion.

It stands to reason that everyone is broadly in the same camp, but...

The basis of all the turmoil is that many companies have engaged in protracted fraud and suffered serious losses.

This is something that the Japanese media has always been unable to avoid. At present, they can only appeal to public opinion trends on multiple occasions with "Don't generalize." However, in China, the headlines have been inlaid with words such as "pain" and "darkness."

"So, you just said that Nissan is a model of response to the incident." Tokuda repeated what he just said, and then glanced at Shigehisa Takata of Takata Company opposite.

The host Yi Kefei looked at Takata Shigehisa leaving. Did he try to persuade him to stay? He also knew that he should persuade him to stay. The effect of today's program was gone, but was the effect too weak?

Tokuda wanted to say very little, but he chose the first sentence to say to Pan Ai of Nissan: "You occasionally admire Mr. Fang Zhuo's reforms of Nissan, but when you come here today, you really want to know the current situation of the implicated Nissan company.

What’s the idea?”

Host Tobi Tokuda's official opening remarks were very sincere.

Frenchman Fang Zhuo's reform of Nissan is a famous business case. Shigehisa Takata bowed deeply. After getting up, he turned and walked to the front desk to start the TV program. Tokuda pointed at the head of Takata Company sitting opposite.

Shigehisa Takata: "Takata Company later denied the fraud.

Tokuda made a suggestion: "I am sure you are Mr. Takata. You will immediately go back to compensate customers and file for bankruptcy. This will not only make up for part of Takata's responsibilities, but also set an example for Japanese companies. Did they invite you here?"

?" Tokuda asked, "Are you being asked to speak carefully?

It is true that small shareholders must know the company's operating conditions because they must participate in daily operations. However, in addition to the current fraud scandal, Toyota's situation seems suspicious.

Shigehisa Takata felt Koya's gaze, and felt that the knife inserted in his heart was being pressed hard on the handle by the woman opposite. I got up without any difficulty, as this was the first time I bowed in that period.

Fang Zhuo's expression paused again, hey, Mr. Fang, where is he from?

At this moment, following Mr. Fang's retaliation, Takada looked like he was talking nonsense and was sweating. He felt sorry for Tokuda, but he didn't mention the corresponding success lessons of the other seven guests, and directly put the first one.

The question was posed to Mr. Fang, the head of Pan Ai: "Mr. Fang, you see he is also very concerned about the recent fraud scandal. Does he have anything to say to you?

Tokuda continued to point at Olympus's later CEO Woodford: "Olympus's Takeyukawa also said that he would sue Woodford."

Come on, as I was arrested in Japan and successfully escaped from Japan, both me and Nissan became more famous.

Tokuda stood up with a smile, waved to the audience and the camera, and then sat down and chatted with Son next to him for a few words.

Both Fopole and the SEC have refuted the rumors!

I frowned: "For example, another Japanese car manufacturer, Toyota, uses fake suppliers and is also a minority shareholder of Sugon Brake. That will shock you greatly."

"You really can't imagine how Mr. Takata tried to explain behind the camera. The answer was beyond the expectations of the host, the audience and the guests. Wasn't today's conversation of such a sharp standard?

I added: "Sony's subsequent seventh-quarter financial report said that the situation was bad. Well, Tokuda Tobi, he said, should you believe the statement from Toyota?"

Yi Kefei looked at the vacant guest position, and the other party said helplessly: "Mr. Fang, he praised one of your guests..."

Who is leading this small fraud? It has no purpose? And...are there still a few companies that are involved in fraud and have been exposed?

"Eradication of the evils in Japanese enterprises, eradication of long-standing commercial abuses." Tokuda looked at the head of Takata behind him who had taken over the family company for several years, and said calmly, "Please start from Takata."

Based on the current situation, TV Tokyo thought that the truth would become clearer and clearer, and saw Mr. Fang appearing in Tokyo as a director of Sony, so they reconfirmed their invitation to me as a guest on the program to discuss the situation of Japanese companies.

"Pan Ai led the reform of Nissan, Masayoshi Son invested in various industries, Masaru Yanai made the country's richest man, and Mr. Fang created Ghosn's success in the global market.

The team that created the discussion program aimed to "face victory head-on and talk about issues."

The bad thing is, the spearhead only pokes at one person.

The camera captured Shigehisa Takata's dripping sweat. "To this day, whether Takata Company enters the market is the responsibility of the Tokyo Stock Exchange, and whether the stock price drops to 10% is a matter of luck among speculators." Tokuda said calmly.

, "Does Takata Company have a future? Bankruptcy is the only way out. Takata Shigehisa's courage to appear there shows his courage and his sense of shame."

Moreover, because Shigehisa Takada took over the company from my father, many public opinions believe that I am not guilty of being caught in the whirlpool and am not a scapegoat. It is the next CEO who should come forward to apologize.

"Gaotian Company ignores the ordinary nature of the company's industry for the sake of profit. The shame and corruption on the outside are really unforgivable."

When I finished bowing that time, I waited for Mr. Fang to speak and then bowed to the camera again.

The seven guests all nodded slightly, "Hi Yi."

"You invited Mr. Tokuda, CEO of Ghosn Company."

The whole place was silent. That time Shigeru Takada decided to face the public. Seeing that the spear was pointed at him, he knew for a moment whether he should nod or stand up and bow. However, bowing now seemed to have negative effects.

Here, there is no whistleblower of Dalin Chemical, defender of Toshiba, and evil CEO of Takata Corporation. It is so painful!

"You bought both their company's stocks and the cars equipped with your airbags. He didn't blame you for anything," Tokuda said. "He only blamed the innocent people who died in accidents because of their airbags." , is the investor who bought their stocks, and is the manufacturer who used their airbags. Even if he bows to Fang Zhuo, he is weaker than you."

There was no sweat on Takata's forehead, and he immediately bowed to Fang Zhuo again.

I gave the same statement as the company: "Nissan is absolutely tolerant of quality issues. It will only carry out smaller-scale recalls before evaluation, and will also adopt stricter standards for suppliers."

I responded: "Actually, it's because you need to conduct a detailed assessment."

"Everyone knows that your domestic companies have been experiencing high-profile turmoil in recent times. Since April, the weak Japanese brand Zhi Qi Bai has had problems. This is doubtful and sad."

Today, in addition to the Seven Kings of Success and the Seven Warriors of Victory, who did not leave the audience in a state of silence, those present today are all parties involved in the recent incident involving Japanese companies. Shigehisa Takada stood up straight and bowed to the audience immediately after hearing those words.

Pan Ai pointed from the side: "Please raise your hands if you have purchased models equipped with low-field airbags, let Mr. low-field notice their existence, and notice that they are not numbers under the report, but living and breathing figures one by one." People like me, let me know that in addition to bowing to important customers like Pan Ai, I also need to bow to them."

It is difficult to determine what is going on behind the scenes. Even many Japanese media suspect that there is indeed some kind of investigation by relevant departments in the United States that can be made public. But the matter has not happened yet. What about the internal reasons for WikiLeaks?

You very much hope to hear our perspective on domestic enterprises, and very much hope to be inspired by it. Shigehisa Takata bowed like that. I was not sweating when I sat on it, but when I saw Mr. Fang didn’t speak again, I couldn’t help but want to finish. Some attempts to restore the company's image this time: "I'm sorry, but you will work hard and do your best to make cars equipped with qualified products."

Tokuda Fei was speechless.

"In fact, the ammonium nitrate used by Low Field Company as the gas generating agent for dangerous airbags is not least because it is cheap. Airbags are something that car owners may not be able to use for many years. Do other equipment manufacturers know that ammonium nitrate is cheap? ?"

Takata Company has the lowest level of outsiders among the Seven Victory Warriors today, and it was directly the head of the company, Shigehisa Takata. The reason may be to improve the public image.

"Since we have to face the problem head-on today, you see, the smallest problem that needs to be faced head-on is not whether we have faced the problem head-on." Tokuda looked serious, and then interacted with Fang Zhuo, "Mr. Fang Zhuo, what did he say?"

The meaning behind Tokuda's words was obvious. Did a small shareholder like Toyota know about the Akebono brake fraud? Tokuda nodded: "Having said that, facing the problem head-on does require a process. Just like Nissan, after you notice, there will be

We didn’t start the vehicle recall in the Chinese market immediately, and now the bad images are going to end?”

While listening to the host's introduction, Tokuda thought about the work of the Gasoline Girl team again. Mr. Kong, who had experienced two shootings, was still very cautious in doing things.

Invitations for programs from Japan have been coming to me from time to time since I was in New York. However, the real talk about the situation of Japanese companies on camera is indeed... heart-wrenching. Fang Zhuo's polite smile froze when he heard those words,

That Mr. Fang really knows how to talk.

Shigejiu Takata looked pale: "You, you, you..."

Pan Aifei wiped his sweat, it was indeed like that, but he thought that Mr. Fang's style was so impressive. Toda only listened to half a sentence before interrupting: "It's hard for you to express your love for Gao Tian and that Mr. Gao Tian, ​​because in

Apart from the few cases of fraud you have seen, Lowfield was the most serious. Although there were no cases or media reports, Lowfield later admitted that there were product problems, and in 2009 it claimed that it was an automobile company.

The voluntary recall is an exception.”

At that time, no audience raised their hands. Nissan is also one of the main force in recalling cars by Japanese automakers. As the host introduced the identity of the guests, the audience burst into the coldest applause. The host Yi Kefei noticed Mr. Fang’s look.

, followed back: "What does Mr. Fang think of Gaotian Company's response?

Woodford, the former CEO of Olympus, started the turmoil with civil strife. Japanese manufacturing is the pride of the world. In those two months, the image of the young man was questioned. The audience was disappointed and painful, and naturally they also felt sorry for one of them.

Huan's low field company likes it quite a lot.

Son Zhengyi, who was sitting next to him, also wiped his sweat for some reason. What happened? Sitting next to him, he was not sweating at all.

- Analyzing Qianchou, he not only used himself to bankrupt the company, but also perfectly responded to Mr. Fang’s questioning.

I am sure you are Mr. Takata. Maybe you will be saddened by the bankruptcy of your family business, but you will be filled with great courage for the development and elimination of Japanese companies."

The guests present today are all unknown. Pan Aizhe of SoftBank has made very successful investments. The reform of Nissan Fangzhuo has received applause from both countries. Tadashi Yanai, the head of Fast Retailing Group, is also very popular in Japan, but

Compared to the creator of Pan Ai, the indifference of the audience showed everything.

Will Takata Company really go bankrupt? If Takata Shigehisa was forced like that, he would go back and have a caesarean section, right?

Fang Zhuo was not interested in Toyota. He smiled and expressed his attitude tactfully: "President Fang said that, you don't need to say anything else."

Seeing many viewers nodding along, the host Tobi Tokuda quickly said: "Toyota has not yet issued a statement on the fraud of Akebono brakes, so it is vague. It is Akebono's own behavior."

Tokuda immediately praised: "Actually, Nissan's response to that incident is the most commendable. It found problems and solved them. Mr. Fang Zhuo and Nissan have not yet set an example for very few companies. The whole incident is the most disappointing.

What you are concerned about is not fraud involving driving hazards."

“But behind the sparse problem, do you also need to reflect on the nature and find solutions?

Takata Shigehisa was so praised that he sat still. He stood up and bowed first, and then said: "Private Marseille, Mr. Fang, Takata has indeed let you down. You are dealing with the problem with the most serious and urgent mood."

What, what..." Shigehisa Takata opened his mouth, his throat slid, and he was speaking obscenely. The host didn't even believe that I was about to take a breath, and that I was not firm or merciful at all.

The seven guests who were not honored had different expressions and they all had different reasons for coming there, but actually being in that kind of atmosphere at the scene made me feel extremely uncomfortable.

The credibility of the statement is not a joint effort of individual companies.


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