It seems that in a few days, we will enter the 1980s.
By then, not only the country, but the entire world will have entered a new era.
At night in Yanjing City, the north wind blows and the streets are cold.
But at this moment, the Yanjing Hotel had a different lively scene.
Since tonight is Christmas Eve, for the sake of foreign exchange, the Chinese and Western restaurants will still be decorated with lights and brightly lit.
The foreigners who enjoyed the attentive service still had no intention of leaving without paying their bills.
The guests were excited, and so were the waiters.
As the number of foreign guests grows, the tips the waiters receive every day have already exceeded their own salaries.
If we had to leave this matter in the past, we would definitely hand it over to the organization honestly.
But now, ding-ding-dong, ding-ding-dong...
Tonight, "Jingle Bells" will be played in the background music of the restaurant from time to time.
When Xiaoyu and Xiaobai heard it, they both hummed and sang along.
"Comrade Xiao Jiang," Li Guyi looked at Jiang Shan in surprise: "If I hadn't met you tonight, I really wouldn't have understood that "When Will You Come Again" is actually an anti-Japanese song!"
"Thankfully, we are still studying music," Gu Jianfen was still listening with unfulfilled interest: "We don't understand the story behind the song at all."
"Samsung,"
Chen Peisi chewed the taste of the story:
"You can still advertise like this. Not only did you pay for a movie, but you also paid someone to compose a song? This is amazing."
Huang Yongyu, who has always been well-informed, also agreed: "What a generous move!"
"Can I make it back?" Liu Xiaoqing has been curious: "Will it cost a lot of money?"
"Making a fortune,"
In Jiangshan's eyes, when it comes to advertising people of that era, none of them at home and abroad are as good as Fang Yexian.
"Samsung brand cream, Samsung brand toilet water, those ladies and ladies, no matter what brand they used before, after the movie is released, they will have to buy a few of them to apply on them."
"That's right." Huang Yongyu felt that if it were him, he would wipe it off:
"They are all shouting slogans of boycotting Japanese products and supporting domestic products. Not to mention women, even us men have to weigh two pounds of cream and carry it back!"
Jiang Shante nodded vigorously. The person who can take the lead in shouting this slogan is really a person with both emotional intelligence and financial intelligence.
“Fang Yexian’s talk of boycotting Japanese goods is really not something he just shouted casually.”
In order to resist the "Wild Boar Brand" Japanese mosquito-repellent incense that monopolized Shanghai, Fang Yexian immediately spent money to buy land and built a third Samsung factory specializing in the production of mosquito-repellent incense.
However, among the ingredients of mosquito coils back then, there was a raw material called pyrethrum, which had to be imported from Japan.
Fang Yexian couldn't bear to hear this, and quickly asked his subordinates to increase money to purchase goods from the United States.
Unexpectedly, after some inquiring, I found out that the American pyrethrum was also imported from Japan.
Fang Yeshan, who was desperate, immediately decided to expand the front line to the countryside.
As a result, large tracts of pyrethrum cultivation fields took root in Jiangsu and Zhejiang.
"Soon, the domestic Samsung brand mosquito-repellent incense completely replaced the Japanese mosquito-repellent incense,"
Speaking of this, Jiang Shan remembered something again: "Do you know who was the advertising spokesperson for the Samsung brand mosquito repellent at that time?"
"Spokesperson?"
"The spokesperson is the promotional ambassador of the product," Jiang Shan explained: "Just like Xiao Qing."
Liu Xiaoqing cooperated very well and immediately assumed the pose in the Happy Coke promotional photo: "Yes, that's what I look like."
"Understood."
"I guessed it," Li Guyi's first thought was: "It must be Zhou Xuan, she sang the song "When Will You Come Again"."
Gu Jianfen nodded: "It makes sense."
Huang Yongyu also thinks it makes sense: "When it comes to Shanghai at that time, there were really few people who could compare to Zhou Xuan."
"It is indeed Zhou Xuan," Jiang Shan nodded:
"But Fang Yeshan has never been very satisfied with this spokesperson. Because at that time there was a spokesperson for a mosquito repellent incense, which was much more famous than Zhou Xuan."
"How old are you?" Huang Yongyu laughed: "It can't be Chiang Kai-shek, right?"
"..."
Jiang Shan turned his head and glanced at Teacher Huang, but said nothing.
Huang Yongyu was stunned by this look: "No way, is this really Chiang Kai-shek?"
Everyone was also surprised, this answer was too unexpected.
But soon, Jiang Shan rejected this answer directly: "If he can't do it, then guess higher."
"Still guessing further?"
Huang Yongyu exchanged glances with the people sitting there: "It can't be...?"
Before he could finish speaking, Jiang Shan nodded: "Yes, the spokesperson for the mosquito repellent incense is Mr. Sun Wen."
"It's him?"
"Then who do you guess?"
"It's incredible," Chen Peisi was almost dumbfounded: "Such a high-ranking official would actually be the spokesperson for a plate of mosquito repellent incense?"
"What's even more incredible is that not only did the founder of the mosquito-repellent incense have the father of the country as its spokesperson, but the trademark also uses a photo of the father of the country."
Chen Peisi: "This is too...I really don't know what to say."
Not only him, but everyone sitting here has just seen the advertisement.
I never expected that seniors in the past would work so hard to promote domestic products.
In fact, it’s not just the seniors, there are also advertising people among the younger generation.
After Gorbachev stepped down, he not only took on LV commercials, but also made a guest appearance as a customer in a Pizza Hut commercial.
When Australia's Kevin Rudd was first replaced, the airline immediately made it into the newspaper with the caption: Want to take a break? You can fly to the Sunshine Coast for just $99.
"Today's round was not in vain,"
Chen Peisi raised her glass and clinked it with Jiang Shan: "What happened to the advertisement we shot last time?"
Liu Xiaoqing raised his eyes: "Yes, have you chosen it?"
"You guys still have to ask?" Jiang Shan said in disbelief: "The three of us can save advertising together, but we can't sweep it all away!"
Huang Yongyu: "Tsk, tsk, tsk. Are you starting to breathe now?"
Shao Bolin: "It seems that I drank a lot."
Gu Jianfen and Li Guyi looked at each other.
"Reporter Jiang," Li Guyi looked at Jiang Shan and said with a smile: "Just now you said that you can promote every song, so... what if it's "Nostalgia"?"
Jiang Shan estimated that she would ask this question: "If it was "Nostalgia", it would be easier."
"what will you do?"
"Of course we have to start with the story of praising Wang Zhaojun,"
Jiang Shan dipped his chopsticks into some vegetable juice, and then drew the head of an ancient beauty on the new white bone plate:
"After everyone is set up, the lyrics will follow: Your figure, your singing...
Readers will understand as soon as they see this, it turns out that the person they fall in love with in this song is Wang Zhaojun, who married far away for his country."
Chen Peisi snapped her fingers: "At that time, I want to see who will say this song is a pornographic song?"
Comrade Erzi is still so pure!
"But now they are not only attacking my singing style, they are also criticizing the instruments played for this song."
In the early stage of the reform, we strived for innovative arrangements. In order to make "Nostalgic Love" more innovative, we specially dug out electronic keyboards, drums and guitars that had not been available for a long time from the warehouse of the Haizheng Song and Dance Troupe.
As a result, I unfortunately became the target of criticism.
Hearing this, Liu Xiaoqing also nodded helpfully:
"When we were recording the theme song of "Little Flower", many old comrades from Yan Film Studio ran into the recording studio and clamored to use traditional musical instruments.
Later, I had no other choice, so I recorded both soundtracks, and finally, at the insistence of Director Wang, I decided to use new instruments."
"But later, after the movie was broadcast, it was still classified as Mi Mi Music by the Music Association." At this time, Li Guyi sighed deeply.
"I have participated in several exchange meetings held by the Music Association," Gu Jianfen became more and more angry as he thought about it:
"I don't know what these people use as the criterion for judging. The two songs in "Little Flower" are actually said to be songs that Xiaoliu sings only when he is busy. I am angry that they were composed before the meeting ended.
a decision."
Liu Xiaoqing: "What decision?"
Gu Jianfen's voice rose: "Write a song for Xiaoliu!"
Li Guyi laughed out loud: "It seems that as long as the songs I sing, none of them are fuel-efficient."
Gu Jianfen, who kept his word, found the lyrics of "The New Generation of the 1980s" in a magazine called "Ci Kan" after returning home that day.
After getting the permission of the lyricist, "Young Friends Come to Meet", which was composed by Teacher Gu himself, was born.
"The group will not allow this song to be released at all, saying that my song is poisoning young people and the masses will not like it," Gu Jianfen continued angrily:
"So my wife and I took the printed music scores and went to the masses and taught them to sing phrase by phrase."
Before leaving, a survey form will be sent out.
"According to the results of these survey forms, 99% of the people like to sing this song, but the group still didn't approve after seeing the results.
I made up my mind to go to more schools and factories to let more comrades learn to sing this song "Young Friends Come to Meet"."
"How do you sing that song?"
Huang Yongyu has long wanted to hear his true identity: "Teach me and Lao Shao too!"
"Yes, yes," Shao Bolin said repeatedly: "We two older generations from the 1980s also want to sing with you."
"Are you ready?"
Teacher Gu immediately picked up the posture: "Young friends, come to meet today, prepare to sing!"
"Young friends..."
Jiang Shan on the side held back his laughter and started to learn from it.
While studying, I did not forget to take a break and stare at Xiaoyu and Xiaobai, who were five meters away.
A pair of young girls are busy playing games with two international friends aged 5 or 6 years old.
Several people on both sides, each speaking a Chinese language, were able to communicate easily and without any barriers!
In the eyes of everyone, the body language that those little guys can use is the most enviable.
With his gaze cast into the distance, Jiang Shan once again assumed the appearance of a literary young man.
If he had not returned to today's era, it would be difficult for him to imagine that those songs that were popular throughout the 1980s would be criticized so badly at this time.
"The bigger the storm it stirs up, the more it proves that your song is influential,"
At this time, Jiangshan has made a decision:
"As a publicity planner for Chunfengdu, I decided not only to promote "Rose Blooms Everywhere", but also to fight for your songs!"
After retracting his piercing gaze, Jiang Shan turned to Gu Jianfen and smiled:
"Your song is very nice. I have to think of a way to let more comrades listen to this song "Young Friends."
"It's "Young Friends Come to Meet"."
"That's right, it's time to meet for a while."
"If Xiao Jiang is going to promote your song,"
Compared to Zhu Fengbo, Huang Yongyu doesn't think the two people in front of him are very famous: "Then you are really lucky."
"Don't look at Jiangshan's young people," Shao Bolin also began to endorse Jiangshan: "The advertisements designed by him have already gone abroad."
Gu Jianfen: "Really?"
Li Guyi: "Let me tell you, how could Pacific Company listen to his advice?"
"A while ago, I also designed an outer packaging box for the White Rabbit toffee." Comrade Chen Peisi suddenly remembered the gift she just received yesterday.
"Have you ever seen the commercials of Happy Coke?" When it comes to this matter, Liu Xiaoqing has the best say: "It was also planned by Comrade Jiang Shan."
The more she listened, the more stunned Gu Jianfen suddenly thought of something, and she quickly glanced at Li Guyi.
When Li Guyi saw the other party's expression, he immediately nodded slightly to express receipt.
"Comrade Xiaojiang,"
Then, she looked at Jiang Shan solemnly: "I remember you said that you are also a reporter for a newspaper, right?"
"Jiang Shan, reporter from Oriental Metropolis Daily,"
Jiang Shan immediately became familiar with his profession and handed out two business cards while saying: "I welcome you two teachers to come to Pujiang to visit me.'
Li Guyi took the business card and looked at it carefully, and found that there were really many things he could do.
Although we only shared the table halfway, after a series of exchanges that spanned eras, industries, and various topics.
In Li Guyi's eyes, Jiang Shan has truly become a unique young man of the new era.
"Since you are a reporter, you usually publish articles in newspapers, right?"
"It must be necessary," Jiang Shan smiled with certainty: "We are just eating this bowl of rice, otherwise, it would be difficult to sing for Teacher Zhu Fengbo's songs?"
"I have an article here, and I guarantee that the content is true,"
While talking, Li Guyi took out two pages of manuscript paper from his small leather bag: "But, your Oriental Metropolis Daily... dare to publish it?"
…
On the way back to the post office guest house, Chen Peisi was as cold as her grandson after drinking.
Although the words are not very clear, the tone is still the same: "Ah, dear friends, to whom does this wonderful spring belong?"
The country carrying Xiao Yu'er: "Belongs to me."
Liu Xiaoqing holding Xiaobai: "It belongs to you."
Duo Huang Yongyu and Shao Bolin: "Belong to our new generation in the 1980s!"
Although, this section of the journey is not far apart.
But for these new generations who have walked and sang all the way, it is still quite embarrassing.
Therefore, Comrade Jiangshan happily opened a few single rooms for everyone at 1 yuan and 2 a night.
…
December 25th is a full week left until 1980.
In the morning, reporter Ding Lingling walked into the Donghai Coffee Shop on Nanjing Road as scheduled.
Clear coffee costs 18 cents, milk coffee costs 20 cents.
After ordering two cups of coffee, Zhu Fengbo, wearing a dark blue long coat, looked at the comrade reporters in front of him with a smile.
"Hello, Teacher Zhu," the young female reporter in front of her didn't seem nervous at all:
"Everyone loves to hear you sing. Is your dream since childhood to be a singer?"
"No," Zhu Fengbo smiled politely:
"My childhood dream was to be an architectural designer, so when I was 18, I was admitted to the Department of Architecture at Tongji University."
"..." Ding Lingling was stunned for a moment: "After that, why did she start music again..."
It’s a long story, but a long story can also be short.
After several rounds of questions and answers, the atmosphere of the interview gradually became better.
"What did you say?"
Zhu Fengbo almost knocked over the coffee in his hand: "The person in charge that Manager Liao is looking for is the section chief of your department?"
Obviously, Zhu Fengbo has heard about the fact that "Rose Blooms Everywhere" will be exported from Hong Kong to domestic sales.
"Yes,"
Ding Lingling nodded honestly, and then took out the Oriental Metropolis Daily of the day:
"You see, our newspaper's series of reports on "Rose Blooms Everywhere" has started today."
Following the other party's instructions, Zhu Fengbo quickly saw the "Warm Celebration" text message on the front page.
"this……"
She couldn't turn around for a moment. She had been worrying about the matter for two days, but now she asked: "Is it good news?"
Ding Lingling didn't say anything, but nodded vigorously.
Time is ticking minute by minute.
A few minutes later, Zhu Fengbo took out two pages of manuscript paper from his coat pocket:
"Before coming, I was a little hesitant,"
But, now that everyone is on the same rope: "I wrote something myself, and if your newspaper is brave... maybe you can use it."
This chapter has been completed!