The last day of February.
Sina successfully attracted the chairman, the richest man in the country, into its own business. When the blog content was released at the peak of the SS wave, the blog business team who paid close attention to the situation "celebrated" and believed that it could serve as a very high selling point.
Actors and singers, of course, make netizens want to spy on them, but after all, there are so many people.
This was the only richest man in the country last year. Are you sure you don’t want to come and see if he has one nose and two eyes?
That afternoon, the Sina blog, which had been online for less than a month, put up a site-wide banner and advertised directly on its own Sina website. Then it quickly pushed its boss to all the advertising resources that Sina could invest in.
The advertising slogan is to come to Sina Blog and watch the richest man in the country teach people to become millionaires.
The slogan is very formal, click on it and take a look.
That's it?
Isn't this fake?
However, the blogger's name "Fang Zhuo" was officially certified as authentic, which made many netizens suddenly more enthusiastic about participating.
Soon, Sina Blog took the Internet by storm with the title of the richest man in the country.
Shen Nanpeng saw the advertisement on the Internet on the night of his first day and clicked on it with great curiosity. After yesterday's contact, he thought it would be a long talk about the secret of success from Mr. Fang, but he didn't. Think of...
this……
He was angry!
Mr. Xiong is not the only millionaire in the world!
Shen Nanpeng registered a blog account and found that the process was very simple and could be used in conjunction with his Sina account.
Because Kan Fang always used his real name "Fang Zhuo", he also registered his real name as a nickname, commenting on it with a weird, complicated and fun emotion.
"Mr. Fang is right, this is how I became a millionaire like Mr. Xiong."
Shen Nanpeng just made a casual comment without thinking about anything. Unexpectedly, he soon received a private message from Sina Blog, asking if he was the president of Ctrip himself and could conduct real-person authentication.
The process is not complicated, it seems to be a special matter, but after my phone number was called and verified, a certification mark was quickly added.
After reading the sharing from Mr. Fang, Shen Nanpeng briefly browsed the interface settings of Sina Blog, then compared Blog Huaxia, and found that the styles of the two competing products were different.
Sina's one looks simple and clear, while Blog China's one looks a bit fancy.
But in terms of functionality, Sina also has certification services, comment pinning and other functions, which seems to be more systematic.
From this point of view, Sina blog is likely to be the last to arrive.
Blog China is in danger.
Shen Nanpeng had some emotions and judgments in his heart, but he also had a doubt about such a business. How can a blog make money?
The form of relying solely on advertising has been verified by the three major portal websites, and it is destined to be a business model that is difficult to make a profit. Sina will not know this, so...
How to do this?
Shen Nanpeng thought about the success or failure of the project for a while, but didn't get any good answers.
When the night passed and the next day came, Shen Nanpeng still remained curious and took advantage of the break before going to work to take a look at Mr. Fang's blog because of his involvement yesterday.
emmm…
My own comments are quite noticeable.
What is even more striking is the person involved in the story, President Xiong Xiaoge.
Xiong Xiaoge: After I asked Fang Zhuo how to become a millionaire, he lost a good friend.
Shen Nanpeng smiled and felt that the Internet was really interesting. The feeling of Mr. Fang and Mr. Xiong online was completely different from the feeling of meeting them offline.
He continued to browse and was surprised to see many big guys showing up to support him. He wondered if Mr. Fang had hired someone to do it. Some of the big guys were certified and some were not.
Shen Nanpeng called a friend and talked about the business development of Sina Blog and the status of Fang Zhuo, the richest man in the country, who he had met once, in the industry.
At that time, before Fang Zhuo acquired Sina, he made bets with other industry giants on the Internet industry in the CCTV program "Win in China". Later, he was shortlisted for the 2002 Forbes list, becoming the only rich man born in the Internet industry.
Later, Fang Zhuo's internal Sina open letter "The Spring of the Internet is Coming" spread throughout the Internet and became a letter to all practitioners, inspiring many people to continue fighting on the Internet.
Now that Fang Zhuo has taken it upon himself to become a blogger, people in the industry are probably willing to give him face and support him.
For example, Tencent Ma Huateng and Sohu Zhang Chaoyang are all making comments.
Others were okay, most of them were spontaneous, Zhang Chaoyang clicked in passively.
He was also on the Forbes list this year, still ranked 20th, but this is far less dazzling than the 1st and 2nd places. There are still people online commenting on this.
What are the three major portals? Sohu is far behind.
Both are portal leaders, so the wealth gap between Fang Zhuo and Ding Lei is only about 10 Zhang Chaoyang!
When Zhang Chaoyang saw such comments, his heart... He is the kind of person with a strong self-esteem...
As a result, this time I actually saw an advertisement for Fang Zhuo from Sina Blog on my own Sohu website. I couldn't help but become furious. I called him in the middle of the night to ask what was going on, and even advertised for a competitor!
The subordinate responded that for normal business behavior, Sina would give more...
Zhang Chaoyang directly stopped, but also took a look at the content about the richest man in the country teaching people millions.
Hey, don't say it, it's funny.
The man surnamed Fang is not only shameless but also has a sense of humor.
Zhang Chaoyang understood the humor coming from the richest man in the country, and hesitated to comment the next day. Unfortunately, he had not seen his comment being pinned to the top, while some industry figures were pinned to the top.
The head of Sohu was a little disappointed and confused, so he posted another comment asking: Why was my comment not pinned?
This comment received no reply.
Sina Blog's current authentication service is not yet complete. People who noticed Zhang Chaoyang's name did not believe it was him. The blog department received the news and Sohu even withdrew the advertisement. How could this boss still come to support him?
The blog business team worked overtime to maintain the blog of the richest man in the country, and decided on an activity first and then later. It asked users to actively participate in comments and randomly selected questions for the boss to reply personally.
Such notifications are placed under the blog, which immediately stimulates more user participation.
…
The richest man's blog quickly spread on the Internet within a day and night, driving a large number of user registrations and quickly setting a record for Sina blogs.
This was really unexpected by Fang Zhuo. It was just a small story.
Well, maybe the current network environment and my own identity combine to produce this effect.
There was an intensive meeting on the first day of March. He was asked about the blog by Su Wei in the evening before he remembered to take a look at it. He immediately found traces of many acquaintances, including Lao Xiong, Pony Ma, Zhang Hongli, Shen Nanpeng, Xu Xiaoping... some of them were humorous. , some are joking, and some don't understand what they want to express.
Pony Ma: "I know how Mr. Fang became the richest man in the country."
Zhang Hongli: "Mr. Fang, please tell me how you deal with venture capital."
Xu Xiaoping: "Suddenly I realized that Mr. Fang really gave everything he had to teach me."
Fang Zhuo just had a feeling, these people are quite idle, and they are willing to sell their bodies for business. Why are you so far apart? Are you connected by the Internet, cherish this fate?
He stared at the computer for a while, shook his head, closed the blog, and flipped through several market documents.
Before turning two pages, the old leader Qiu Lanhua called.
"I heard that Mr. Fang responded that there will be an inspection event with entrepreneurs in the district tomorrow afternoon. Mr. Fang can help support the scene." Qiu Di said straightforwardly, "I heard that Yongke has plans for us, and I want to Listen to Mr. Fang’s opinion.”
Fang Zhuo had already heard the drunkard's intention, and felt that it might be related to the mid-term bidding, so he agreed without any hesitation.
This chapter has been completed!